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Der Einfluß der Produzentenhaftung auf die Produktpolitik
Schneider, Bernd - 1985
Persistent link: https://www.econbiz.de/10000729552
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Management perspectives in marketing
Boone, Louis E.; Boone, Louis Eugene - 1972
Persistent link: https://www.econbiz.de/10000555933
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Venture management. The business of the inventor, entrepreneur, venture capitalist, and established company
Shames, William H. - 1974
Persistent link: https://www.econbiz.de/10000557248
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Basic marketing: a managerial approach
McCarthy, Edmund Jerome; MacCarthy, Edmund Jerome - 1975 - 5. ed.
Persistent link: https://www.econbiz.de/10000557625
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Einstellungstypen als Instrument für Produktmarketingentscheidungen : ein Marktsegmentierungsmodell
Breuer, Norbert - 1980
Persistent link: https://www.econbiz.de/10000624830
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Corporate strategy and product innovation
Rothberg, Robert R. (ed.) - 1976
Persistent link: https://www.econbiz.de/10000581819
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Neue Chancen im Markt : Marktplanung - Strategien - Führungsinstrumente
Scheuchzer, Roland H. (ed.); Bandi, Rudolf (contributor) - 1982
Persistent link: https://www.econbiz.de/10000145751
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(1977)
Dubois, Pierre-Louis - 1977
Persistent link: https://www.econbiz.de/10000110865
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Product line strategies : a new marketing decision game
Lerviks, Alf-Erik - 1978
Persistent link: https://www.econbiz.de/10000534123
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Dynamic competitive strategy & product life cycles
Wasson, Chester Reynolds - 1974
Persistent link: https://www.econbiz.de/10000661253