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~subject:"Advertising"
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Advertising
Marktwerbung
368
Vereinigte Staaten
76
Deutschland
41
Marktforschung
31
Werbung
29
Dänemark
15
Großbritannien
15
Rundfunk
13
Deutschland <bis 1945>
12
Absatz
9
Zeitungsanzeigen
9
Agrarmarkt
7
Aussenwirtschaftswerbung
6
Einzelhandelsmarkttechnik
6
Europa
6
Marktpsychologie
6
Schweden
6
Verbrauch
6
Werbewirkung
6
Advertising effects
5
Bildungssoziologie
5
Markenartikel
5
Markttheorie
5
USA
5
Wettbewerb
5
Australien
4
Consumer behaviour
4
Einzelhandel
4
Grossbritannien
4
Kaffeemarkt
4
Konjunktur
4
Konsumentenverhalten
4
Marketing
4
Markttechnik
4
Meinungspflege
4
Nordeuropa
4
Public relations
4
Verbraucher
4
Verbraucherschutz
4
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Book / Working Paper
16
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English
16
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Brennen, Ed
1
Brown, J. K.
1
Brown, Lyndon O.
1
Dunn, Samuel Watson
1
Frey, Albert Wesley
1
Harris, Ralph
1
Kjær-Hansen, Max
1
Lessler, Richard S.
1
Lever, E. A.
1
Martineau, Pierre
1
Pease, Otis A.
1
Seldon, Arthur
1
Smith, George Horsley
1
Smith, Roland B.
1
Stone, Robert
1
Thompson, G. C.
1
Weilbacher, William M.
1
Wolfe, H. D.
1
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Institution
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Association of National Advertisers
1
Fortune
1
International Chamber of Commerce
1
Point-of-Purachse Advertising Institute
1
Published in...
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Advertising Research Foundation Publications
1
Federation of Nordic Marketing Associations Publication
1
McGraw-Hill Series in Advertising and Selling
1
Studies in business policy
1
Yale publications in American studies
1
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ECONIS (ZBW)
16
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1
Successful direct mail advertising and selling
Stone, Robert
-
1955
Persistent link: https://www.econbiz.de/10000328721
Saved in:
2
Motivation research in advertising and marketing
Smith, George Horsley
-
1954
Persistent link: https://www.econbiz.de/10000674520
Saved in:
3
Advertising media : creative planning in media selection
Brown, Lyndon O.
;
Lessler, Richard S.
;
Weilbacher, …
-
1957
Persistent link: https://www.econbiz.de/10000674733
Saved in:
4
Advertising at the point of purchase
1957
Persistent link: https://www.econbiz.de/10000674862
Saved in:
5
Selling costs and advertising expenditure in Scandinavia : an analysis and evaluation of the costs of commercial advertising in Denmark, Finland, Norway and Sweden
Kjær-Hansen, Max
-
1956
Persistent link: https://www.econbiz.de/10000677829
Saved in:
6
Advertising in a free society
Harris, Ralph
;
Seldon, Arthur
-
1959
Persistent link: https://www.econbiz.de/10000582802
Saved in:
7
Advertising and economic theory
Lever, E. A.
-
1947
Persistent link: https://www.econbiz.de/10000587919
Saved in:
8
Measuring advertising results : a research report from the conference board
Wolfe, H. D.
;
Brown, J. K.
;
Thompson, G. C.
-
1962
Persistent link: https://www.econbiz.de/10001547675
Saved in:
9
Advertising media
Brennen, Ed
-
1951
Persistent link: https://www.econbiz.de/10001950197
Saved in:
10
Advertising to business
Smith, Roland B.
-
1957
Persistent link: https://www.econbiz.de/10002820198
Saved in:
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