International aid is often analysed as if it was a homogeneous product exclusively distributed between a relatively small numbers of public agencies. In contrast, this paper contributes to thinking about aid as a quasi-market with many different suppliers, users, channels, products and brands....

The development of human capacity is one measure towards that outcome, whereby social entrepreneurs put people at the centre of initiatives and projects. Increasingly, place branding is being viewed as an alternative model for sustainable development, as it affects various socio-cultural and...

For the phenomenon that many young people would rather go into debt to buy luxury goods, this research examines how the discrepancy between consumers' actual self-congruity and ideal self-congruity towards the luxury brand affects their happiness after purchase. Across four studies, the research...