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The impact of sharing mechanism design on content sharing in online social networks

Heimbach, Irina; Hinz, Oliver - In: Information systems research : ISR 29 (2018) 3, pp. 592-611

Persistent link: https://www.econbiz.de/10011929231

The impact of information diffusion on bidding behavior in secret reserve price auctions

Hinz, Oliver; Spann, Martin - In: Information systems research : ISR 19 (2008) 3, pp. 351-368

Persistent link: https://www.econbiz.de/10003771610

Managing information diffusion in Name-Your-Own-Price auctions

Hinz, Oliver; Spann, Martin - In: Decision support systems : DSS ; the international journal 49 (2010) 4, pp. 474-485

Persistent link: https://www.econbiz.de/10008655576

Assessing strategic behavior in name-your-own-price markets

Voigt, Sebastian; Hinz, Oliver - In: International journal of electronic commerce : IJEC 18 (2013/14) 3, pp. 103-124

Persistent link: https://www.econbiz.de/10010360051

TV's dirty little secret : the negative effect of popular TV on online auction sales

Hinz, Oliver; Hill, Shawndra; Kim, Ju-Young - In: Management information systems : mis quarterly 40 (2016) 3, pp. 623-644

Persistent link: https://www.econbiz.de/10011551077

Social media and academic performance : does the intensity of Facebook activity relate to good grades?

Skiera, Bernd; Hinz, Oliver; Spann, Martin - In: Schmalenbach business review : sbr 67 (2015) 1, pp. 54-72

Persistent link: https://www.econbiz.de/10010471731

An analysis of the importance of the long tail in search engine marketing

Skiera, Bernd; Eckert, Jochen; Hinz, Oliver - In: Electronic commerce research and applications 9 (2010) 1/6, pp. 488-494

Persistent link: https://www.econbiz.de/10008933084

The effects of advertisement disclosure on heavy and light Instagram users

Saternus, Zofia; Weber, Patrick; Hinz, Oliver - In: Electronic markets : EM ; the international journal of … 32 (2022) 3, pp. 1351-1372

Persistent link: https://www.econbiz.de/10013463439

Interaktive Preismechanismen in dynamischen Märkten

Hinz, Oliver - 2008

Persistent link: https://www.econbiz.de/10003631837

An Analysis of the Importance of the Long Tail in Search Engine Marketing

Skiera, Bernd - 2014

Search engine marketing is currently the most popular form of online advertising. Many advertising agencies and bloggers claim that the success of search engine marketing is driven by the "long tail", defined in this research as the many less popular keywords employed by users to search the...

Persistent link: https://www.econbiz.de/10013049600