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Motivations and forms of corporate giving behaviour : insights from Australia

Noble, Gary; Cantrell, John; Kyriazis, Elias; Algie, … - In: International journal of nonprofit and voluntary sector … 13 (2008) 4, pp. 315-325

Persistent link: https://www.econbiz.de/10003789681

The city branding of Wollongong

Kerr, Greg; Noble, Gary; Glynn, John J. - In: City branding : theory and cases, (pp. 213-220). 2011

Persistent link: https://www.econbiz.de/10008809240

Advertising corporate social responsibility : results from an experimental manipulation of key message variables

Pomering, Alan; Johnson, Lester W.; Noble, Gary - In: Corporate communications : an international journal 18 (2013) 2, pp. 249-263

Persistent link: https://www.econbiz.de/10009748729

Advertising corporate social responsibility

Pomering, Alan; Johnson, Lester W.; Noble, Gary - In: Corporate Communications: An International Journal 18 (2013) 2, pp. 249-263

Purpose – The purpose of this paper is to examine how social topic information (STI) and corporate social responsibility commitment (CSRC) substantiate the firm's CSR claims and promote message persuasion. Design/methodology/approach – A 2×2 between‐subjects experimental design was used...

Persistent link: https://www.econbiz.de/10014691830

Psychosocial antecedents of communication, trust, and relationship effectiveness in new product development projects : a functional manager perspective

Kyriazis, Elias; Couchman, Paul; Johnson, Lester W. - In: R & D management 42 (2012) 3, pp. 207-224

Persistent link: https://www.econbiz.de/10009570617

A praxis framework for implementing market orientation into charities

Chad, Paul; Motion, Judy; Kyriazis, Elias - In: Journal of nonprofit & public sector marketing 25 (2013) 1, pp. 28-55

Persistent link: https://www.econbiz.de/10009738228

The moderating role of high- and low-involvement product types on customer loyalty and satisfaction in banking : an Australian perspective

Hinchcliff, Mercedez; Kyriazis, Elias; McCarthy, Grace; … - In: International journal of bank marketing 41 (2023) 7, pp. 1974-2004

Persistent link: https://www.econbiz.de/10014470763

Interpersonal trust between marketing and R&D during new product development projects

Massey, Graham R.; Kyriazis, Elias - In: European Journal of Marketing 41 (2007) 9/10, pp. 1146-1172

Purpose – The primary objective of this research is to test a model examining interpersonal trust between marketing managers and R&D managers during new product development projects. Design/methodology/approach – In this study interpersonal trust as a bi‐dimensional construct with...

Persistent link: https://www.econbiz.de/10014722439