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~subject:"Betriebliche Wertschöpfung"
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Betriebliche Wertschöpfung
United Kingdom
6
Consumer behaviour
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Health care
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Corporate Social Responsibility
3
Corporate social responsibility
3
Customer integration
3
Decision making
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EU countries
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EU-Staaten
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Gesundheitsversorgung
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Großbritannien
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USA
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United States
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Value creation
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Attitudes
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Beziehungsmarketing
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Business ethics
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Business model
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Customer satisfaction
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Dienstleistungsqualität
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Ethics
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Ethnography
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Geschäftsmodell
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Knowledge transfer
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Kundenzufriedenheit
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Lebensqualität
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Patienten
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Patients
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Public-private partnership
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Quality of life
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Hibbert, Sally
2
McDonald, Ruth
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Gallan, Andrew S.
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Go Jefferies, Josephine
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Luca, Nadina R.
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Luca, Nadine R.
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Journal of marketing management : MM
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Marketing theory
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The Routledge handbook of service research insights and ideas
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ECONIS (ZBW)
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Value co-creation and its meaning for customers
Gallan, Andrew S.
;
Go Jefferies, Josephine
- In:
The Routledge handbook of service research insights and …
,
(pp. 322-343)
.
2020
Persistent link: https://www.econbiz.de/10012238673
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2
Toward a service-dominant approach to social marketing
Luca, Nadina R.
;
Hibbert, Sally
;
McDonald, Ruth
- In:
Marketing theory
16
(
2016
)
2
,
pp. 194-218
Persistent link: https://www.econbiz.de/10011495070
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3
Midstream value creation in social marketing
Luca, Nadine R.
;
Hibbert, Sally
;
McDonald, Ruth
- In:
Journal of marketing management : MM
32
(
2016
)
11/12
,
pp. 1145-1173
Persistent link: https://www.econbiz.de/10011610957
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