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Exploring co-created service value and interactions of social commerce in China : a service-dominant logic perspective
Dai, Hua; Hu, Tao; Zhang, Yue - In: Journal of global marketing 32 (2019) 5, pp. 356-376
Persistent link: https://www.econbiz.de/10012201056
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Value co-creation : factors affecting discretionary effort exertion
Aggarwal, Praveen; Basu, Amiya K. - In: Services marketing quarterly 35 (2014) 4, pp. 321-336
Persistent link: https://www.econbiz.de/10010465663
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Service experience co-creation : conceptualization, implications, and future research directions
Jaakkola, Elina; Helkkula, Anu; Aarikka-Stenroos, Leena - In: Journal of service management 26 (2015) 2, pp. 182-205
Persistent link: https://www.econbiz.de/10011401238
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Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru; Vargo, Stephen L. - In: The journal of services marketing 29 (2015) 6/7, pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
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The interface of value creation and service process : a categorization of the relevant perspectives and an integrative framework
Makkonen, Hannu - In: Journal of business market management : JBM 8 (2015) 3, pp. 476-497
The focal study considers the variety in recent perspectives on value and value creation in service as a stimulant to explicate and organize differences to build toward integrative understanding. The purpose of the study is to provide a categorization of the perspectives on value and value...
Persistent link: https://www.econbiz.de/10011379472
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The service revolution and its marketing implications : service logic vs service dominant logic
Grönroos, Christian; Gummerus, Johanna - In: Managing service quality : MSQ ; an international journal 24 (2014) 3, pp. 206-229
Persistent link: https://www.econbiz.de/10010359568
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Beyond sporadic actions : how to approach multi-party stakeholder collaboration in service development
Tossavainen, Päivi J. - In: Journal of business market management : JBM 6 (2013) 4, pp. 171-191
stakeholders in developing services. It discusses how to approach multi-party collaboration to achieve simultaneous face …
Persistent link: https://www.econbiz.de/10010232734
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Retrospective : a cross-sectional test of the effect and conceptualization of service value revisited
Cronin, J. J. - In: The journal of services marketing 30 (2016) 3, pp. 261-265
Persistent link: https://www.econbiz.de/10011524364
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A value co-creation model for wine tourism
Festa, Guiseppe; Vrontis, Demetris; Thrassou, Alkis; … - In: International journal of management practice : IJMP 8 (2015) 3, pp. 247-267
Persistent link: https://www.econbiz.de/10011545009
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Reexamining the place of servicescape in marketing : a service-dominant logic perspective
Nilsson, Elin; Ballantyne, David - In: The journal of services marketing 28 (2014) 5, pp. 374-379
Persistent link: https://www.econbiz.de/10010419908