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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Business start-up
35
Entrepreneurship
35
Unternehmensgründung
35
Entrepreneurship approach
34
Relationship marketing
16
Biotechnologie-Industrie
13
Biotechnology industry
13
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10
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10
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9
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9
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9
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9
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9
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8
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8
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8
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8
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Marketingmanagement
8
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8
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7
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7
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7
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7
Social economy
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Sozialwirtschaft
7
Unternehmensnetzwerk
7
Unternehmenswachstum
7
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7
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6
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English
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Jaakkola, Elina
16
Aarikka-Stenroos, Leena
4
Alexander, Matthew
2
Halinen, Aino
2
Helkkula, Anu
2
Terho, Harri
2
Becker, Larissa
1
Becker, Larissa Carine Braz
1
Brodie, Roderick J.
1
Conduit, Jodie
1
Fehrer, Julia
1
Friman, Margareta
1
Gasparin, Isadora
1
Gustafsson, Anders
1
Kaartemo, Valtteri
1
Kandampully, Jay
1
Klaus, Philipp
1
McColl-Kennedy, Janet R.
1
Mero, Joel
1
Mustak, Mekhail
1
Panina, Ekaterina
1
Perks, Helen
1
Purmonen, Arttu
1
Radnor, Zoe Jane
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Rusanen, Helena
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Santos, Cristiane Pizzutti dos
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Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of service management
4
Customer engagement : contemporary issues and challenges
1
Journal of Service Management
1
Journal of Service Management: Volume 26, Issue 2
1
Journal of retailing and consumer services
1
Journal of service research
1
Journal of service research : JSR
1
Journal of the Academy of Marketing Science
1
Scandinavian journal of management
1
The journal of services marketing
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ECONIS (ZBW)
16
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1
Unraveling the practices of "productization" in professional service firms
Jaakkola, Elina
- In:
Scandinavian journal of management
27
(
2011
)
2
,
pp. 221-230
Persistent link: https://www.econbiz.de/10009160367
Saved in:
2
Customer engagement behaviours and value co-creation
Alexander, Matthew
;
Jaakkola, Elina
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 3-20)
.
2016
Persistent link: https://www.econbiz.de/10011430570
Saved in:
3
Fresh perspectives on customer experience
McColl-Kennedy, Janet R.
;
Gustafsson, Anders
;
Jaakkola, …
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 430-435
Persistent link: https://www.econbiz.de/10011418250
Saved in:
4
Customer referencing as business actor engagement behavior : creating value in and beyond triadic settings
Jaakkola, Elina
;
Aarikka-Stenroos, Leena
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 27-42
Persistent link: https://www.econbiz.de/10012064323
Saved in:
5
Customer participation management : developing a comprehensive framework and a research agenda
Mustak, Mekhail
;
Jaakkola, Elina
;
Halinen, Aino
; …
- In:
Journal of service management
27
(
2016
)
3
,
pp. 250-275
Persistent link: https://www.econbiz.de/10011583407
Saved in:
6
Actor engagement in networks : defining the conceptual domain
Brodie, Roderick J.
;
Fehrer, Julia
;
Jaakkola, Elina
; …
- In:
Journal of service research
22
(
2019
)
2
,
pp. 173-188
Persistent link: https://www.econbiz.de/10012007439
Saved in:
7
Co-creating service experience
Jaakkola, Elina
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011401228
Saved in:
8
Service experience co-creation : conceptualization, implications, and future research directions
Jaakkola, Elina
;
Helkkula, Anu
;
Aarikka-Stenroos, Leena
- In:
Journal of service management
26
(
2015
)
2
,
pp. 182-205
Persistent link: https://www.econbiz.de/10011401238
Saved in:
9
The role of customer engagement behavior in value co-creation : a service system perspective
Jaakkola, Elina
;
Alexander, Matthew
- In:
Journal of service research : JSR
17
(
2014
)
3
,
pp. 247-261
Persistent link: https://www.econbiz.de/10010393232
Saved in:
10
Accessing resources for service innovation : the critical role of network relationships
Rusanen, Helena
;
Halinen, Aino
;
Jaakkola, Elina
- In:
Journal of service management
25
(
2014
)
1
,
pp. 2-29
Persistent link: https://www.econbiz.de/10010260121
Saved in:
1
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