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Beziehungsmarketing
Indien
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India
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Consumer behaviour
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4,718
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4,478
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4,451
Germany
4,443
Brand
4,324
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4,321
Schätzung
3,819
Entwicklung
3,815
Electronic Commerce
3,805
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3,709
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3,691
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23
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Klaus, Philipp
19
Prentice, Catherine
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Rather, Raouf Ahmad
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Usman, Osly
17
Ahn, Jiseon
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Balaji, M. S.
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Gil Saura, Irene
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Grewal, Dhruv
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Herrmann, Andreas
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Khan, Imran
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Lemon, Katherine N.
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Mittal, Vikas
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Rahman, Zillur
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Wangenheim, Florian von
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Foscht, Thomas
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Gustafsson, Anders
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Hyun, Sunghyup Sean
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Khare, Arpita
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Evanschitzky, Heiner
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13
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A. C. Nielsen Company <Northbrook, Ill.>
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AMA Summer Academic Conference <2021, Online>
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AMA Summer Academic Conference <2023, San Francisco, Calif.>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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AMA Winter Academic Conference <2020, San Diego, Calif.>
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Bertelsmann Stiftung
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Bundesverband des Deutschen Textil-Einzelhandels
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Customs Co-operation Council
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Edward Elgar Publishing
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GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
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MultiPart Garantie AG <Ringsheim>
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Journal of retailing and consumer services
461
Journal of business research : JBR
361
International journal of hospitality management
164
The journal of services marketing
117
The journal of product & brand management
98
Cogent business & management
77
The journal of brand management : an international journal
77
Journal of the Academy of Marketing Science
76
Psychology & marketing
76
Journal of hospitality marketing & management
73
Asia Pacific journal of marketing and logistics
70
International journal of contemporary hospitality management
69
Journal of strategic marketing
68
Journal of travel and tourism marketing
68
Journal of retailing
66
The service industries journal
64
Industrial marketing management : the international journal for industrial and high-tech firms
59
Journal of service management
55
The international review of retail, distribution and consumer research
54
Marketing intelligence & planning
53
Journal of marketing
52
European journal of marketing : EJM
50
International journal of retail & distribution management
50
Services marketing quarterly
50
Journal of service research : JSR
49
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
48
Tourism management : research, policies, practice
48
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
SpringerLink / Bücher
46
The international journal of bank marketing : IJBM
45
International journal of internet marketing and advertising : IJIMA
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
42
International journal of retail and distribution management
42
International journal of electronic marketing and retailing : IJEMR
40
Service business
40
International journal of electronic customer relationship management : IJECRM
39
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
37
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
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ECONIS (ZBW)
8,986
OLC EcoSci
7
EconStor
4
USB Cologne (EcoSocSci)
1
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1
How can Indian small-scale
fashion
retailers survive COVID-19 disruption? : -a brand portfolio optimization perspective
Sinha, Priyank
;
Sainy, Romi
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012648899
Saved in:
2
Proactive versus reactive apparel brands in sustainability : influences on brand loyalty
Park, Hyejune
;
Kim, Youn-Kyung
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 114-122
Persistent link: https://www.econbiz.de/10011442366
Saved in:
3
You can't shop with us : how US-based, value- and mid-market online
clothing
retailers position their plus-size female
clothing
sections
Shelton, Summer Suzanne
;
Bradshaw, Amanda S.
;
Cretul, …
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 1009-1026
Persistent link: https://www.econbiz.de/10014430535
Saved in:
4
Modelling drivers and outcomes of
fashion
and apparel social media brand communities engagement
Munjal, Priyanka
;
Shanker, Ravi
;
Gupta, Ashish
; …
- In:
International journal of management practice : IJMP
16
(
2023
)
1
,
pp. 59-88
Persistent link: https://www.econbiz.de/10014315777
Saved in:
5
Acculturation and apparel store loyalty among immigrants in Western countries
Ashaduzzaman, Md
;
Jebarajakirthy, Charles
;
Das, Manish
; …
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
5/6
,
pp. 488-519
Persistent link: https://www.econbiz.de/10012515281
Saved in:
6
Antecedents of store footfall and loyalty : an investigation from an integrated perspective
Jain, S. K.
;
Gupta, Garima
- In:
Journal of commerce & business studies
2
(
2015
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10011608240
Saved in:
7
Understanding Indian online
clothing
shopper loyalty and disloyalty : the impact of e-lifestyles and website quality
Pandey, Shweta
;
Chawla, Deepak
- In:
Journal of internet commerce
15
(
2016
)
4
,
pp. 332-352
Persistent link: https://www.econbiz.de/10011636542
Saved in:
8
Enhancing green loyalty towards apparel retail stores : a cross-generational analysis on an emerging market
Dabija, Dan Cristian
- In:
Journal of open innovation : technology, market, and …
4
(
2018
)
8
,
pp. 1-16
addressing four consumer generations in an emerging market, the authors highlight the extent to which
clothing
retailers are able …
Persistent link: https://www.econbiz.de/10011879655
Saved in:
9
Store format choice and relationship quality in apparel retail : a study of young and early-middle aged shoppers in New Delhi region
Triparthi, Gaurav
;
Dave, Kartik
- In:
Journal of retailing and consumer services
20
(
2013
)
5
,
pp. 479-487
Persistent link: https://www.econbiz.de/10009768988
Saved in:
10
Determinants of customer loyalty : a study in the context of private label apparel stores in
India
Rathod, Chirag B.
;
Bhatt, Nishithkumar H.
- In:
The IUP journal of brand management : IJBRM
11
(
2014
)
1
,
pp. 47-60
Persistent link: https://www.econbiz.de/10010367906
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