//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Beziehungsmarketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Customer relationship manageme...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Relationship marketing
25,102
Consumer behaviour
8,793
Konsumentenverhalten
8,793
Kundenzufriedenheit
5,402
Customer satisfaction
5,386
Service quality
3,871
Dienstleistungsqualität
3,870
Brand management
2,570
Markenführung
2,570
Deutschland
2,438
Germany
2,390
Theory
2,289
Theorie
2,287
Lieferantenmanagement
2,278
Supplier relationship management
2,278
Social Web
2,022
Social web
2,022
Marketingmanagement
1,877
Markenimage
1,869
Brand image
1,865
Marketing management
1,850
Kundenbindung
1,798
Electronic Commerce
1,730
E-commerce
1,625
Online-Marketing
1,577
Internet marketing
1,554
Kundenwert
1,496
Customer value
1,453
Customer integration
1,435
Kundenintegration
1,435
Vertrauen
1,395
Confidence
1,371
Einzelhandel
1,352
Retail trade
1,333
Kundenmanagement
1,287
Brand
1,271
Markenartikel
1,258
Beziehungsmanagement
1,242
Online-Handel
1,223
more ...
less ...
Online availability
All
Undetermined
8,414
Free
3,300
Type of publication
All
Article
18,342
Book / Working Paper
6,731
Journal
28
Type of publication (narrower categories)
All
Article in journal
14,878
Aufsatz in Zeitschrift
14,878
Aufsatz im Buch
3,371
Book section
3,371
Hochschulschrift
1,436
Thesis
1,163
Graue Literatur
1,048
Non-commercial literature
1,048
Working Paper
658
Arbeitspapier
656
Collection of articles of several authors
549
Sammelwerk
549
Case study
445
Fallstudie
445
Aufsatzsammlung
373
Ratgeber
228
Guidebook
211
Bibliografie enthalten
159
Bibliography included
159
Lehrbuch
142
Conference paper
136
Konferenzbeitrag
136
Textbook
127
Handbook
104
Handbuch
104
Konferenzschrift
102
Conference proceedings
70
Collection of articles written by one author
53
Sammlung
53
Reprint
47
Glossar enthalten
24
Glossary included
24
Interview
24
Festschrift
19
Systematic review
19
Übersichtsarbeit
19
Bibliografie
18
Amtsdruckschrift
15
Fallstudiensammlung
15
Government document
15
more ...
less ...
Language
All
English
20,042
German
5,057
French
23
Polish
15
Italian
12
Czech
6
Swedish
4
Romanian
3
Spanish
3
Dutch
2
Danish
1
Multiple languages
1
Russian
1
Undetermined
1
more ...
less ...
Author
All
Bruhn, Manfred
112
Homburg, Christian
108
Kumar, V.
80
Huber, Frank
56
Verhoef, Peter C.
55
Han, Heesup
54
Hollebeek, Linda D.
50
Herrmann, Andreas
49
Bauer, Hans H.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Mattila, Anna S.
38
Gil Saura, Irene
37
Stock-Homburg, Ruth
34
Hippner, Hajo
33
Smith, Alan D.
33
Thaichon, Park
32
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Prentice, Catherine
31
Neslin, Scott A.
30
Reichwald, Ralf
30
Svensson, Göran
30
Loureiro, Sandra Maria Correia
29
Reinartz, Werner J.
29
Töpfer, Armin
29
Evanschitzky, Heiner
28
Georgi, Dominik
28
Matzler, Kurt
28
Sheth, Jagdish N.
28
Eggert, Andreas
27
Grewal, Dhruv
27
Walsh, Gianfranco
27
Grönroos, Christian
26
Kleinaltenkamp, Michael
26
Quach, Sara
26
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
60
IGI Global
17
American Marketing Association
10
National Bureau of Economic Research
10
Books on Demand GmbH <Norderstedt>
8
Verlag Dr. Kovač
7
Fördergesellschaft Marketing an der Universität Augsburg
6
Harvard Graduate School of Business Administration
6
Haufe-Lexware GmbH & Co. KG
6
Universität St. Gallen
6
AMACOM
5
Information Resources Management Association
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Springer-Verlag GmbH
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Edward Elgar Publishing
4
Erich-Schmidt-Verlag <Berlin>
4
Fachhochschule Reutlingen / European School of Business
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Technische Universität Dresden
4
Wiley-VCH
4
Erasmus Research Institute of Management
3
Eric Cuvillier <Firma>
3
Friedrich-Schiller-Universität Jena
3
Institut für Marktorientierte Unternehmensführung Mannheim
3
Logos Verlag Berlin
3
Nomos Verlagsgesellschaft
3
RWTH Aachen
3
Shaker Verlag
3
Svenska Handelshögskolan <Helsinki>
3
Thüringen / Landesregierung
3
USA / General Accounting Office
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
W. Kohlhammer GmbH
3
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Arbeitsmarktservice Österreich
2
Bundesverband des Deutschen Textil-Einzelhandels
2
Bundesvereinigung Logistik
2
De Gruyter Oldenbourg
2
more ...
less ...
Published in...
All
Journal of business research : JBR
647
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
257
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
185
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
102
Gabler Edition Wissenschaft
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
100
Psychology & marketing
100
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
more ...
less ...
Source
All
ECONIS (ZBW)
25,092
USB Cologne (EcoSocSci)
6
EconStor
2
USB Cologne (business full texts)
1
Showing
1
-
10
of
25,101
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The firm and worker loyalty
Eaton, Jonathan
-
1988
Persistent link: https://www.econbiz.de/10000770683
Saved in:
2
Kundenbindung
als Marketingziel : Identifikation und Analyse zentraler Determinanten
Peter, Sibylle Isabelle
-
1997
Persistent link: https://www.econbiz.de/10000628099
Saved in:
3
Steigerung der Dienstleistungsqualität mit Electronic-Banking : Kundenorientierung am Beispiel sächsischer Genossenschaftsbanken
Eusterbrock, Claudia
-
1999
Persistent link: https://www.econbiz.de/10000679755
Saved in:
4
Ein Meßkonzept für die Bankloyalität : Investitionen in Bank/Kunde-Beziehungen unter Risikoaspekten
Polan, Ralf
-
1995
Persistent link: https://www.econbiz.de/10000541974
Saved in:
5
Handbuch Kundenbindungsmanagement : Grundlagen - Konzepte - Erfahrungen
Bruhn, Manfred
(
ed.
);
Homburg, Christian
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000656362
Saved in:
6
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
Simon, Hermann
(
ed.
);
Homburg, Christian
(
contributor
)
-
1998
-
3., aktualisierte und erw. Aufl.
Persistent link: https://www.econbiz.de/10000666048
Saved in:
7
Kundenkommunikation und
Kundenbindung
: neue Ansätze zum Dialog im Marketing
Hesse, Jürgen
(
ed.
);
Kaupp, Peter
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10000640795
Saved in:
8
Angewandtes Kundenbindungs-Management
Bergmann, Katja
-
1998
Persistent link: https://www.econbiz.de/10000643834
Saved in:
9
Loyalty in America
Schaar, John H.
-
1957
Persistent link: https://www.econbiz.de/10000566812
Saved in:
10
Neustart Bank : Vertrauen, Fachkompetenz, Fairness ; ein Bauplan für Beratungsqualität
Pfersich, Kai
-
2008
-
1. Aufl
Persistent link: https://www.econbiz.de/10003716505
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->