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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
16
Konsumentenverhalten
13
Relationship marketing
9
E-commerce
7
Electronic Commerce
7
Customer satisfaction
6
Kundenzufriedenheit
6
Theorie
6
Theory
6
Confidence
5
Vertrauen
5
ARCH model
4
ARCH-Modell
4
Agent-based modeling
4
Agentenbasierte Modellierung
4
Artificial intelligence
4
Firm performance
4
Kreativität
4
Kundenbindungsprogramm
4
Künstliche Intelligenz
4
Loyalty program
4
Online retailing
4
Online-Handel
4
Risiko
4
Risk
4
Unternehmenserfolg
4
Viral marketing
4
Virales Marketing
4
Creativity
3
Electronic Banking
3
Electronic banking
3
Gastronomie
3
Informationstechnik
3
Innovation adoption
3
Innovationsakzeptanz
3
Management information system
3
Management-Informationssystem
3
Restaurant industry
3
Social norm
3
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English
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Hwang, Yoo Hee
6
Mattila, Anna S.
5
Hwang, Yujong
2
Gao, Yixing
1
Guchait, Priyanko
1
Jeong, Eui Jun
1
Kim, Dan J.
1
Kwon, Soonjae
1
Lee, Kun Chang
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Wang, Xingyu
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Electronic markets : the international journal on networked business
1
Information systems management
1
Intelligent decision-making support systems : foundations, applications and challenges
1
International journal of contemporary hospitality management
1
International journal of hospitality management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
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ECONIS (ZBW)
9
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1
A causal knowledge-driven negotiation mechanism for B2B electronic commerce
Lee, Kun Chang
;
Kwon, Soonjae
- In:
Intelligent decision-making support systems : …
,
(pp. 167-186)
.
2006
Persistent link: https://www.econbiz.de/10003311332
Saved in:
2
The impact of uncertainty avoidance, social norms and innovativeness on trust and ease of use in electronic customer relationship management
Hwang, Yujong
- In:
Electronic markets : the international journal on …
19
(
2009
)
2/3
,
pp. 89-98
Persistent link: https://www.econbiz.de/10009534592
Saved in:
3
A study of online portal users' loyalty from core service, additional value-added service and switching barriers perspectives
Kim, Dan J.
;
Jeong, Eui Jun
;
Hwang, Yujong
- In:
Information systems management
32
(
2015
)
2
,
pp. 136-152
Persistent link: https://www.econbiz.de/10011307907
Saved in:
4
The effect of smart shopper self-perceptions on word-of-mouth behaviors in the loyalty reward program context
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
2
,
pp. 243-266
Persistent link: https://www.econbiz.de/10012800229
Saved in:
5
What recovery options to offer for loyalty reward program members : Dollars vs. Miles?
Hwang, Yoo Hee
;
Gao, Yixing
;
Mattila, Anna S.
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012241760
Saved in:
6
The impact of customer compassion on face-to-face and online complaints
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality marketing & management
29
(
2020
)
7
,
pp. 848-868
Persistent link: https://www.econbiz.de/10012312156
Saved in:
7
Is it my luck or loyalty? : the role of culture on customer preferences for loyalty reward types
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
6
,
pp. 769-778
Persistent link: https://www.econbiz.de/10011927138
Saved in:
8
Spillover effects of status demotion on customer reactions to loyalty reward promotions : the role of need for status and exclusivity
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
58
(
2019
)
8
,
pp. 1302-1316
Persistent link: https://www.econbiz.de/10012150517
Saved in:
9
When observers of customer incivility revisit the restaurant : roles of relationship closeness and norms
Hwang, Yoo Hee
;
Wang, Xingyu
;
Guchait, Priyanko
- In:
International journal of contemporary hospitality management
34
(
2022
)
11
,
pp. 4227-4244
Persistent link: https://www.econbiz.de/10013413354
Saved in:
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