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Measuring festival quality and value affecting visitors' satisfaction and loyalty using a structural approach
Yoon, Yoo-shik; Lee, Jin-soon; Lee, Choong-Ki - In: International journal of hospitality management 29 (2010) 2, pp. 335-342
Persistent link: https://www.econbiz.de/10003971465
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Examining the differential effects of social and economic rewards in a hotel loyalty program
Lee, Jin-soo; Tsang, Nelson; Pan, Steve - In: International journal of hospitality management 49 (2015), pp. 17-27
Persistent link: https://www.econbiz.de/10011377608
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The role of relationship marketing investments in customer reciprocity
Lee, Jin-soo; Kim, Seongseop; Pan, Steve - In: International journal of contemporary hospitality management 26 (2014) 8, pp. 1200-1224
Persistent link: https://www.econbiz.de/10010467931
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Casino-induced satisfaction of needs and casino customer loyalty : the moderating role of subjective norms and perceived gaming value
Tsai, Henry; Fong, Lawrence Hoc Nang - In: Journal of travel and tourism marketing 38 (2021) 5, pp. 478-490
Persistent link: https://www.econbiz.de/10012607326
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A casino-induced satisfaction of needs : scale development and its relationship with casino customer loyalty
Tsai, Henry; Hsu, Cathy H. C.; Lee, Louisa Yee-Sum - In: Journal of travel and tourism marketing 34 (2017) 7, pp. 986-1000
Persistent link: https://www.econbiz.de/10011758768