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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Dienstleistungssektor
12,344
Service industry
11,342
Data Mining
5,832
Data mining
5,762
Big Data
1,939
Big data
1,931
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1,551
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1,465
Deutschland
1,439
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1,363
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1,295
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1,276
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1,268
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1,239
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1,178
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1,102
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1,102
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1,057
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919
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872
Consumer behaviour
863
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862
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839
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830
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823
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823
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816
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809
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806
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802
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784
EU-Staaten
668
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653
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649
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649
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647
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645
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642
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642
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3
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2
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Hippner, Hajo
8
Ranjan, Jayanthi
8
Bruhn, Manfred
7
Büttgen, Marion
7
McColl-Kennedy, Janet R.
7
Bhatnagar, Vishal
6
Corsten, Hans
6
Hennig-Thurau, Thorsten
6
Wilde, Klaus D.
6
Aksoy, Lerzan
5
Brady, Michael K.
5
Gouthier, Matthias H. J.
5
Huang, Ming-Hui
5
Barnes, Donald C.
4
Chase, Richard B.
4
Edvardsson, Bo
4
Gustafsson, Anders
4
Hilbert, Andreas
4
Izogo, Ernest Emeka
4
Jaakkola, Elina
4
Ordenes, Francisco Villarroel
4
Rho, Taeseok
4
Rita, Paulo
4
Schmitz, Gertrud
4
Van den Poel, Dirk
4
Voorhees, Clay M.
4
Walsh, Gianfranco
4
Ahn, Jinwoo
3
Amofah, Ofosu
3
Baglieri, Enzo
3
Caigny, Arno de
3
Cheng, Lai-yu
3
Chorianopoulos, Antonios
3
Coussement, Kristof
3
Dasu, Sriram
3
De Bock, Koen W.
3
Ewing, Michael
3
Georgiev, Marin
3
Goyal, D. P.
3
Helm, Roland
3
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Freie Universität Berlin
1
Friedrich-Schiller-Universität Jena
1
International Conference on Services Management <North Cyprus)>
1
Springer Fachmedien Wiesbaden
1
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The journal of services marketing
33
Journal of business research : JBR
32
Journal of service research : JSR
26
Journal of retailing and consumer services
20
Industrial marketing management : the international journal for industrial and high-tech firms
18
International journal of electronic customer relationship management : IJECRM
16
Journal of service management
13
Journal of service research
13
The service industries journal
12
International journal of business information systems : IJBIS
9
Journal of the Academy of Marketing Science
9
Service business
9
European journal of operational research : EJOR
8
International journal of contemporary hospitality management
7
International journal of hospitality management
7
Journal of hospitality marketing & management
7
Services marketing quarterly
7
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
7
Interaktionen im Dienstleistungsbereich
6
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
6
Journal of strategic marketing
6
The journal of business & industrial marketing
6
Gabler Edition Wissenschaft
5
International journal of business excellence
5
International journal of production economics
5
International journal of services and operations management
5
SpringerLink / Bücher
5
Tourism management : research, policies, practice
5
Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
4
Erfolg durch Dienen? : Beiträge zur wertsteigernden Führung von Dienstleistungsunternehmen
4
International journal of electronic marketing and retailing : IJEMR
4
International journal of networking and virtual organisations : IJNVO
4
International journal of production research
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
International journal of services, economics and management
4
Journal of business-to-business marketing
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of service theory and practice
4
Managing service quality : MSQ ; an international journal
4
Psychology & marketing
4
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ECONIS (ZBW)
918
OLC EcoSci
1
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919
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1
Real-time analysis on finding significance of data mining on CRM of service sector organisations : an Indian perspective
Bhatnagar, Vishal
;
Ranjan, Jayanthi
;
Singh, Raghuvir
- In:
International journal of electronic customer …
5
(
2011
)
2
,
pp. 171-201
Persistent link: https://www.econbiz.de/10009297339
Saved in:
2
Evaluating the satisfaction index using automated interaction service and customer knowledgebase : a big data approach to CRM
Chiranjeevi, H. S.
;
Shenoy, Manjula K.
;
Diwakaruni, Syam S.
- In:
International journal of electronic customer …
12
(
2019
)
1
,
pp. 21-39
Persistent link: https://www.econbiz.de/10012253350
Saved in:
3
Does big data analytics influence frontline employees in services marketing?
Motamarri, Sradhi
;
Akter, Shahriar
;
Yanamandram, Venkat
- In:
Business process management journal
23
(
2017
)
3
,
pp. 623-644
Persistent link: https://www.econbiz.de/10011744797
Saved in:
4
Customer sentiment towards freebies in telecom sector : a social media mining approach
Ahmad, Suhel
;
Srivastava, Alpana
;
Sharma, Seema
- In:
International journal of business information systems : …
38
(
2021
)
2
,
pp. 240-253
Persistent link: https://www.econbiz.de/10012695202
Saved in:
5
Leveraging philanthropic behavior for customer support : the case of user support forums
Jabr, Wael
;
Mookerjee, Radna
;
Tan, Yong
;
Mookerjee, Vijay S.
- In:
Management information systems : mis quarterly
38
(
2014
)
1
,
pp. 187-208
Persistent link: https://www.econbiz.de/10010258245
Saved in:
6
Understanding satisfied and dissatisfied hotel customers :
text
mining of online hotel reviews
Berezina, Katerina
;
Bilgihan, Anil
;
Cobanoglu, Cihan
; …
- In:
Journal of hospitality marketing & management
25
(
2016
)
1/2
,
pp. 1-24
Persistent link: https://www.econbiz.de/10011453950
Saved in:
7
Listen to your customers : insights into brand image using online consumer-generated product reviews
Gensler, Sonja
;
Völckner, Franziska
;
Egger, Marc
; …
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
1
,
pp. 112-141
Persistent link: https://www.econbiz.de/10011413587
Saved in:
8
Analyzing customer experience feedback using
text
mining : a linguistics-based approach
Ordenes, Francisco Villarroel
;
Theodoulidis, Babis
; …
- In:
Journal of service research : JSR
17
(
2014
)
3
,
pp. 278-295
Persistent link: https://www.econbiz.de/10010393230
Saved in:
9
Mining consumer minds : downstream consequences of host motivations for home-sharing platforms
Chung, Jaeyeon
;
Johar, Gita Venkataramani
;
Li, Yanyan
; …
- In:
Journal of consumer research : JCR ; an …
48
(
2022
)
5
,
pp. 817-838
Persistent link: https://www.econbiz.de/10012877735
Saved in:
10
Identifying customer needs from user-generated content
Timoshenko, Artem
;
Hauser, John R.
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10011999542
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