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Augmented reality in online retailing : a systematic review and research agenda

Kumar, Harish - In: International journal of retail and distribution management 50 (2022) 4, pp. 537-559

Persistent link: https://www.econbiz.de/10013398065

The role of augmented reality in redefining e-tailing : a review and research agenda

Jayaswal, Pragya; Parida, Biswajita - In: Journal of business research : JBR 160 (2023), pp. 1-23

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Augmented reality in retail : a systematic review of research foci and future research agenda

Chen, Ruofei; Perry, Patsy; Boardman, Rosy; McCormick, Helen - In: International journal of retail and distribution management 50 (2022) 4, pp. 498-518

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Shopping in virtual reality : a literature review and future agenda

Xi, Nannan; Hamari, Juho - In: Journal of business research : JBR 134 (2021), pp. 37-58

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A systematic literature review of virtual embodied experience

Chen, Juan; Ning, Changhui; Chen, Congbo - In: Psychology & marketing 40 (2023) 11, pp. 2167-2185

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Consumer self-concept in the cyberspace : how digitization has shaped the way we self-disclose to others

Bartoli, Chiara; Nosi, Costanza; Mattiacci, Alberto; … - In: Journal of strategic marketing 31 (2023) 6, pp. 1133-1154

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"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"

Jayawardena, Nirma Sadamali; Thaichon, Park; Quach, Sara; … - In: Journal of business research : JBR 160 (2023), pp. 1-17

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The potentials of augmented reality in supply chain management : a state-of-the-art review

Rejeb, Abderahman; Keogh, John G.; Wamba, Samuel Fosso; … - In: Management review quarterly 71 (2021) 4, pp. 819-856

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Mapping responsive retailing to identify future research trajectories

Sharma, Deepika; Bindra, Sunali; Taggar, Rashi; Dhir, Sanjay - In: Journal for global business advancement : JGBA 13 (2020) 5, pp. 584-604

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Augmented reality in retailing : a systematic review with bibliometric analysis

Du, Zhao; Liu, Jun; Wang, Fang - In: International journal of networking and virtual … 27 (2022) 1, pp. 84-102

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