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~subject:"Bibliometrie"
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1936-2006
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LaPlaca, Peter J.
8
Katrichis, Jerome M.
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Lindgreen, Adam
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Mummalaneni, Venkatapparao
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Uslay, Can
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Journal of business-to-business marketing
5
Industrial marketing management : the international journal for industrial and high-tech firms
2
Psychology & marketing
1
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ECONIS (ZBW)
8
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1
Relative presence of business-to-business research in the marketing literature
LaPlaca, Peter J.
;
Katrichis, Jerome M.
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 1-22
Persistent link: https://www.econbiz.de/10003850672
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2
Commentary: relative presence of business-to-business research in the marketing literature : the demand-oriented path forward
Malhotra, Naresh K.
;
Uslay, Can
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 23-30
Persistent link: https://www.econbiz.de/10003851180
Saved in:
3
Commentary: relative presence of business-to-business research in retailing literature
Dant, Rajiv P.
;
Brown, James R.
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 31-39
Persistent link: https://www.econbiz.de/10003851187
Saved in:
4
Commentary: Relative presence of business-to-business research in the marketing literature : review and future directions
Lichtenthal, J. David
;
Mummalaneni, Venkatapparao
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 40-54
Persistent link: https://www.econbiz.de/10003851190
Saved in:
5
Reply: Assessing B2B research in the marketing literature : focus versus relevance
LaPlaca, Peter J.
;
Katrichis, Jerome M.
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 55-61
Persistent link: https://www.econbiz.de/10003851198
Saved in:
6
B2B : a paradigm shift from economic exchange to behavioral theory : a quest for better explanations and predictions
LaPlaca, Peter J.
;
Silva, Rui Vinhas da
- In:
Psychology & marketing
33
(
2016
)
4
,
pp. 232-249
Persistent link: https://www.econbiz.de/10011458429
Saved in:
7
How to revise, and revise really well, for premier academic journals
LaPlaca, Peter J.
;
Lindgreen, Adam
;
Vanhamme, Joëlle
; …
- In:
Industrial marketing management : the international …
72
(
2018
),
pp. 174-180
Persistent link: https://www.econbiz.de/10011887340
Saved in:
8
How to write really good articles for premier academic journals
LaPlaca, Peter J.
;
Lindgreen, Adam
;
Vanhamme, Joëlle
- In:
Industrial marketing management : the international …
68
(
2018
),
pp. 202-209
Persistent link: https://www.econbiz.de/10011822237
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