//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Brand love"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Markenimage - Konzeptualisieru...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand love
Markenimage
10,995
Brand image
10,745
Markenführung
7,056
Brand management
7,052
Konsumentenverhalten
6,589
Consumer behaviour
6,588
Brand
3,297
Markenartikel
3,274
Relationship marketing
1,871
Beziehungsmarketing
1,870
Social Web
985
Social web
985
Werbewirkung
981
Advertising effects
978
Online-Marketing
903
Internet marketing
893
Designation of origin
876
Herkunftsbezeichnung
876
Tourism marketing
746
Tourismusmarketing
746
Customer satisfaction
658
Kundenzufriedenheit
658
Marketingmanagement
602
Marketing management
600
Destination management
598
Destinationsmanagement
598
Corporate reputation
497
Firmenimage
497
Brand loyalty
492
Deutschland
481
Germany
465
Holiday behaviour
460
Urlaubsverhalten
460
Advertising
449
Werbung
448
Persönlichkeitspsychologie
429
Personality psychology
428
Markentreue
424
Luxury goods
420
Luxusgüter
420
more ...
less ...
Online availability
All
Undetermined
78
Free
10
Type of publication
All
Article
97
Type of publication (narrower categories)
All
Article in journal
97
Aufsatz in Zeitschrift
97
Language
All
English
97
Author
All
Borges, Ana Pinto
3
Fetscherin, Marc
3
Guzman, Francisco
3
Rodrigues, Clarinda
3
Wallace, Elaine
3
Ahmad, Fayez
2
Ahuvia, Aaron
2
Aro, Kaisa
2
Bagozzi, Richard P.
2
Banerjee, Saikat
2
Batra, Rajeev
2
Brandão, Amélia Maria Pinto da Cunha
2
Buil, Isabel
2
Chakraborty, Debarun
2
De Chernatony, Leslie
2
Dhir, Amandeep
2
Hou, Fujun
2
Hussain, Khalid
2
Junaid, Muhammad
2
Kaur, Puneet
2
Phau, Ian
2
Rodrigues, Paula
2
Rodrigues, Paula Cristina Lopes
2
Sarkar, Abhigyan
2
Sousa, Ana
2
Suomi, Kati
2
Talwar, Shalini
2
Veloutsou, Cleopatra
2
Abbas, Jawad
1
Abrar, Muhammad
1
Acikgoz, Fulya
1
Ali, Rizwan
1
Alvarez, Claudio
1
Amani, David
1
Anbumathi,, Rajendiran
1
André, Ana Raquel
1
Arslanagić-Kalajdžić, Maja
1
Augusto, Mário Gomes
1
Awan, Raheel Amir
1
Azar, Salim L.
1
more ...
less ...
Published in...
All
The journal of product & brand management
14
Journal of business research : JBR
10
Journal of retailing and consumer services
5
The journal of brand management : an international journal
5
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Asia Pacific journal of marketing and logistics
2
European journal of marketing
2
International journal of hospitality management
2
International review on public and non-profit marketing
2
Journal of Islamic marketing
2
Journal of consumer marketing
2
Management decision
2
Marketing intelligence & planning
2
Marketing letters : a journal of research in marketing
2
Qualitative market research : an international journal
2
The journal of asset management
2
The journal of consumer marketing
2
Tourism management : research, policies, practice
2
Asia-Pacific journal of business administration
1
Cogent business & management
1
Corporate governance : international journal of business in society
1
EuroMed journal of business
1
European journal of management and business economics : EJM&BE
1
European journal of marketing : EJM
1
Future Business Journal
1
Global business review
1
International journal of emerging markets
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of sports marketing & sponsorship
1
International marketing review
1
Italian journal of marketing : ITJM
1
Journal of air transport management
1
Journal of business ethics : JOBE
1
Journal of contemporary marketing science
1
Journal of customer behaviour
1
Journal of fashion marketing and management
1
Journal of global marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality and tourism insights
1
more ...
less ...
Source
All
ECONIS (ZBW)
97
Showing
1
-
10
of
97
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Antecedents of brand love in online network-based communities : a social identity perspective
Vernuccio, Maria
;
Pagani, Margherita
;
Barbarossa, Camilla
; …
- In:
The journal of product & brand management
24
(
2015
)
7
,
pp. 706-719
Persistent link: https://www.econbiz.de/10011416930
Saved in:
2
Examining the role of wine brand love on brand loyalty : a multi-country comparison
Drennan, Judy
;
Bianchi, Constanza
;
Cacho-Elizondo, Silvia
; …
- In:
International journal of hospitality management
49
(
2015
),
pp. 47-55
Persistent link: https://www.econbiz.de/10011377622
Saved in:
3
Consumer engagement with self-expressive brands: brand love and WOM outcomes
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
- In:
The journal of product & brand management
23
(
2014
)
1
,
pp. 33-42
Persistent link: https://www.econbiz.de/10010358994
Saved in:
4
Examination of the roles played by brand love and jealousy in shaping customer engagement
Sarkar, Abhigyan
;
Sreejesh, S.
- In:
The journal of product & brand management
23
(
2014
)
1
,
pp. 24-32
Persistent link: https://www.econbiz.de/10010359006
Saved in:
5
The effect of product category on consumer brand relationships
Fetscherin, Marc
;
Boulanger, Michèle
;
Gonçalves Filho, Cid
- In:
The journal of product & brand management
23
(
2014
)
2
,
pp. 78-89
Persistent link: https://www.econbiz.de/10010384252
Saved in:
6
Psychometric vs. C-OAR-SE measures of brand love : a reply to Rossiter
Ahuvia, Aaron
;
Bagozzi, Richard P.
;
Batra, Rajeev
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
2
,
pp. 235-243
Persistent link: https://www.econbiz.de/10010367203
Saved in:
7
Investigating the strategic marketing significance of brand love in developing and nurturing consumer-brand relationships via film branding : a brandscape perspective
Kohli, Gurdeep Singh
;
Melewar, T. C.
;
Yen, Dorothy
- In:
The marketing review
14
(
2014
)
4
,
pp. 383-405
Persistent link: https://www.econbiz.de/10011444956
Saved in:
8
An investigation of antecedents and consequences of brand love in India
Garg, Ruchi
;
Mukherjee, Jaydeep
;
Biswas, Soumendu
; …
- In:
Asia-Pacific journal of business administration
7
(
2015
)
3
,
pp. 179-196
Persistent link: https://www.econbiz.de/10011471545
Saved in:
9
Brand love in progress : the interdependence of brand love antecedents in consideration of relationship duration
Huber, Frank
;
Meyer, Frederik
;
Schmid, David Alexander
- In:
The journal of product & brand management
24
(
2015
)
6
,
pp. 567-579
Persistent link: https://www.econbiz.de/10011481809
Saved in:
10
Brand management in higher education : the University Brand Personality Scale
Rauschnabel, Philipp A.
;
Krey, Nina
;
Babin, Barry J.
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3077-3086
Persistent link: https://www.econbiz.de/10011507923
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->