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The influence of formal and informal sales controls on customer-directed selling behaviors and sales unit effectiveness
Guenzi, Paolo; Baldauf, Artur; Panagopoulos, Nikolaos G. - In: Industrial marketing management : the international … 43 (2014) 5, pp. 786-800
Persistent link: https://www.econbiz.de/10010404086
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The strategic role of the sales force : perceptions of senior sales executives
Cron, William L.; Baldauf, Artur; Leigh, Thomas W.; … - In: Journal of the Academy of Marketing Science 42 (2014) 5, pp. 471-489
Persistent link: https://www.econbiz.de/10010417563
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Sales management control level and competencies : antecedents and consequences
Piercy, Nigel; Cravens, David W.; Lane, Nikala - In: Industrial marketing management : the international … 38 (2009) 4, pp. 459-467
Persistent link: https://www.econbiz.de/10003865365
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Country differences concerning sales organization and salesperson antecedents of sales unit effectiveness
Piercy, Nigel; Low, George S.; Cravens, David W. - In: Journal of world business : JWB 46 (2011) 1, pp. 104-115
Persistent link: https://www.econbiz.de/10008779690
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The Oxford handbook of strategic sales and sales management
Cravens, David W. (contributor) - 2011
Persistent link: https://www.econbiz.de/10008826182
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The Oxford handbook of strategic sales and sales management
Cravens, David W. (ed.) - 2011
'The Oxford Handbook of Strategic Sales and Sales Management' is a comprehensive overview of the latest research in the area by leading international academics. The handbook is suitable for academics, professionals, and those taking professional qualifications in sales and marketing.
Persistent link: https://www.econbiz.de/10012669765