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~subject:"Business-to-business marketing"
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Next Level Sales Coaching : Ho...
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Business-to-business marketing
Coaching
3,586
Verkauf
3,464
Selling
3,045
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2,391
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2,390
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Karriereplanung
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Lieferantenmanagement
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Supplier relationship management
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Einzelhandel
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Svensson, Göran
13
Schmitz, Christian
9
Terho, Harri
9
Adamson, Brent
8
Rangarajan, Deva
8
Rodríguez, Rocío
8
Agnihotri, Raj
7
Høgevold, Nils M.
7
Keränen, Joona
7
Ahearne, Michael
6
Otero-Neira, Carmen
6
Parvinen, Petri
6
Pullins, Ellen
6
Dixon, Matthew
5
Høgevold, Nils
5
Itani, Omar S.
5
Johnson, Jeff S.
5
Rodriguez, Michael
5
Schwepker, Charles H. <Jr.>
5
Sharma, Arun
5
Toman, Nicholas
5
Alavi, Sascha
4
Borgh, Michel van der
4
Bush, Alan J.
4
Corsaro, Daniela
4
Dingus, Rebecca
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Friend, Scott B.
4
Hughes, Douglas E.
4
Koponen, Jonna
4
Lippold, Dirk
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Maggioni, Isabella
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Martin, Jennifer S.
4
Roberts-Lombard, Mornay
4
Salonen, Anna
4
Sridhar, Shrihari
4
Andersson, Per
3
Badrinarayanan, Vishag
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Bill, Fabian
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Industrial marketing management : the international journal for industrial and high-tech firms
74
The journal of business & industrial marketing
29
Journal of business research : JBR
19
Journal of business-to-business marketing
18
The journal of personal selling & sales management : JPSSM
13
Journal of marketing
11
Journal of personal selling & sales management
10
Journal of the Academy of Marketing Science
7
SpringerLink / Bücher
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Handbook of business-to-business marketing
6
Harvard business review : HBR
6
Harvard-Business-Manager : das Wissen der Besten
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Business horizons
3
European research on management and business economics
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
essentials
3
Advances in business strategy and competitive advantage (ABSCA) book series
2
Applied Marketing Science / Angewandte Marketingforschung
2
Asia Pacific journal of marketing and logistics
2
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
Business Guides on the Go
2
European business review
2
European journal of marketing
2
International business review : the official journal of the European International Business Academy
2
International journal of logistics : research and applications
2
Italian journal of marketing : ITJM
2
Journal of marketing theory and practice
2
Journal of marketing theory and practice : JMTP
2
Journal of personal selling & sales management : JPSSM
2
Journal of research in marketing and entrepreneurship : JRME
2
Journal of retailing and consumer services
2
Journal of strategic marketing
2
Naše gospodarstvo : NG
2
Springer eBook Collection / Business and Economics
2
The Oxford handbook of strategic sales and sales management
2
A Productivity Press book
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American journal of business : applying research to practice ; AJB
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Australasian marketing journal
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ECONIS (ZBW)
372
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1
Digital transformation of business-to-business sales : what needs to be unlearned?
Mattila, Malla
;
Yrjölä, Mika
;
Hautamäki, Pia
- In:
Journal of personal selling & sales management
41
(
2021
)
2
,
pp. 113-129
Persistent link: https://www.econbiz.de/10012584522
Saved in:
2
Preliminary investigation of entertainment strategies involving alcohol : implications for professional sales education and training in business markets
Rodriguez, Michael
;
Honeycutt, Earl D.
;
Ragland, Charles
- In:
Journal of business-to-business marketing
22
(
2015
)
4
,
pp. 257-268
Persistent link: https://www.econbiz.de/10011432738
Saved in:
3
Relationship between sales force reputation and customer behavior : role of experiential value added by sales force
Echchakoui, Saïd
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 54-66
Persistent link: https://www.econbiz.de/10011433763
Saved in:
4
Customer involvement in new product development in B2B : the role of sales
La Rocca, Antonella
;
Moscatelli, Paolo
;
Perna, Andrea
; …
- In:
Industrial marketing management : the international …
58
(
2016
),
pp. 45-57
Persistent link: https://www.econbiz.de/10011549366
Saved in:
5
The use of social media in sales : individual and organizational antecedents, and the role of customer engagement in social media
Guesalaga, Rodrigo
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 71-79
Persistent link: https://www.econbiz.de/10011478719
Saved in:
6
Rhetoric in customer referencing : fortifying sales arguments in two start-up companies
Ruokolainen, Jari
;
Aarikka-Stenroos, Leena
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 188-202
Persistent link: https://www.econbiz.de/10011478793
Saved in:
7
A process model of buyer responses to salesperson transgressions and recovery efforts : the impact of salesperson orientation
Hansen, John D.
;
Lund, Donald J.
;
DeCarlo, Thomas E.
- In:
The journal of personal selling & sales management : JPSSM
36
(
2016
)
1
,
pp. 59-73
Persistent link: https://www.econbiz.de/10011486203
Saved in:
8
Why are you really losing sales opportunities? : a buyers' perspective on the determinants of key account sales failures
Friend, Scott B.
;
Curasi, Carolyn Folkman
;
Boles, James S.
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1124-1135
Persistent link: https://www.econbiz.de/10010439596
Saved in:
9
Motivating sales reps for innovation
selling
in different cultures
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 101-120
Persistent link: https://www.econbiz.de/10011458675
Saved in:
10
The challenger customer :
selling
to the hidden influencer who can multiply your results
Adamson, Brent
;
Dixon, Matthew
;
Spenner, Pat
;
Toman, Nick
-
2015
Introduction: the hardest part of
selling
solutions -- The dark side of customer consensus -- The mobilizer -- The art …
Persistent link: https://www.econbiz.de/10011458682
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