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~subject:"China"
~subject:"Marktforschung"
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Consumers’ use of an expected...
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China
Marktforschung
Consumer behaviour
51
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23
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23
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Hong, Yuan
3
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2
Xia, Mu
2
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1
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1
Chang, Aichih
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1
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Journal of marketing research : JMR
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ECONIS (ZBW)
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1
Buyers' subjective perceptions of price
Monroe, Kent B.
-
2009
Persistent link: https://www.econbiz.de/10003836529
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2
Buyers subjective perceptions of price
Monroe, Kent B.
- In:
Journal of marketing research : JMR
10
(
1973
)
1
,
pp. 70-80
Persistent link: https://www.econbiz.de/10002507564
Saved in:
3
Effectiveness of multiple request strategies : a synthesis of research results
Fern, Edward F.
- In:
Journal of marketing research : JMR
23
(
1986
)
2
,
pp. 144-152
Persistent link: https://www.econbiz.de/10001011977
Saved in:
4
Free/libre open source software development in developing and developed countries : an exploratory study
Subramanyam, Ramanath
(
contributor
);
Xia, Mu
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003730762
Saved in:
5
Free/Libre Open Source Software development in developing and developed countries : a conceptual framework with an exploratory study
Subramanyam, Ramanath
;
Xia, Mu
- In:
Decision support systems : DSS ; the international journal
46
(
2008/09
)
1
,
pp. 173-186
Persistent link: https://www.econbiz.de/10003795501
Saved in:
6
Conscious and nonconscious comparisons with price anchors : effects on willingness to pay for related and unrelated products
Adaval, Rashmi
;
Wyer, Robert S.
- In:
Journal of marketing research : JMR
48
(
2011
)
2
,
pp. 355-365
Persistent link: https://www.econbiz.de/10008988436
Saved in:
7
The effects of consumers' price expectations on sellers' dynamic pricing strategies
Hong, Yuan
;
Han, Song
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 48-61
Persistent link: https://www.econbiz.de/10008858646
Saved in:
8
Chinese address standardisation via hybrid approach combining statistical and rule-based methods
Chen, Xi
;
Fang, Cheng
;
Chang, Aichih
;
Yang, Yanjiang
; …
- In:
International journal of internet and enterprise …
9
(
2019
)
2
,
pp. 179-193
Persistent link: https://www.econbiz.de/10012177545
Saved in:
9
The impact of psychological identification with home-name stocks on investor behavior : an empirical and experimental investigation
Wang, Haizhong
;
Hong, Yuan
;
Li, Xiaolin
;
Li, Huaxi
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
6
,
pp. 1109-1130
Persistent link: https://www.econbiz.de/10012153444
Saved in:
10
Pandemic public health interventions and corporate communications : evidence from China
Yuan, Hong
;
Huang, Mengqi
- In:
Finance research letters
58
(
2023
)
4
,
pp. 1-11
Persistent link: https://www.econbiz.de/10014632669
Saved in:
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