Narrow search
Showing 1 - 10 of 7,132
Cover Image
An exploratory comparison of ethical perceptions of Mexican and US marketers
Marta, Janet; Heiss, Christina; De Lurgio, Steven A. - In: Journal of business ethics : JOBE 82 (2008) 3, pp. 539-555
Persistent link: https://www.econbiz.de/10003779695
Cover Image
An exploratory cross-cultural analysis of marketing ethics : the case of Turkish, Thai, and American businesspeople
Burnaz, Sebnem; Atakan, M. G. Serap; Topcu, Y. Ilker; … - In: Journal of business ethics : JOBE 90 (2009), pp. 371-382
Persistent link: https://www.econbiz.de/10008647229
Cover Image
What is the "right" market orientation for new entrepreneurial ventures? : a five-country study
Brettel, Malte; Engelen, Andreas; Oswald, Monika - In: Entrepreneurial marketing, (pp. 83-109). 2011
Persistent link: https://www.econbiz.de/10009379616
Cover Image
The effects of corporate ethical values and personal moral philosophies on ethical intentions in selling situations : evidence from Turkish, Thai, and American businesspeople
Marta, Janet; Singhapakdi, Anusorn; Lee, Dong Jin; … - In: Journal of business ethics : JOBE 106 (2012) 2, pp. 229-241
Persistent link: https://www.econbiz.de/10009546821
Cover Image
Comparative Marketing : Wholesaling in 15 countries. Ed. by Robert Bartels. spons. by the American Marketing Association
Bartels, Robert D. W. (contributor) - 1963
Persistent link: https://www.econbiz.de/10002296732
Cover Image
Performance measurement in Marketing und Verkauf : Einsatz von Marketingkennzahlen in den USA und in Kontinentaleuropa
Reinecke, Sven; Reibstein, David J. - In: Kostenrechnungs-Praxis : krp ; Zeitschrift für … 46 (2002) 1, pp. 18-25
Persistent link: https://www.econbiz.de/10001658073
Cover Image
How top management's social capital fosters the development of specialized marketing capabilities : a cross-cultural comparison
Kemper, Jan; Engelen, Andreas; Brettel, Malte - In: Journal of international marketing 19 (2011) 3, pp. 87-112
Persistent link: https://www.econbiz.de/10009299831
Cover Image
Comparative marketing systems
Kaynak, Erdener (ed.); Savitt, Ronald (contributor) - 1984
Persistent link: https://www.econbiz.de/10000043939
Cover Image
Relationship marketing in micro and small enterprises and local authorities - international comparison
Lukášová, R°užena (contributor);  … - 2009
Persistent link: https://www.econbiz.de/10003895968