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Investigating the moderating role of uncertainty avoidance cultural values on multidimensional online trust
Hwang, Yujong; Lee, Kun Chang - In: Information & management : the internat. journal of … 49 (2012) 3/4, pp. 171-176
Persistent link: https://www.econbiz.de/10009557723
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The impact of uncertainty avoidance, social norms and innovativeness on trust and ease of use in electronic customer relationship management
Hwang, Yujong - In: Electronic markets : the international journal on … 19 (2009) 2/3, pp. 89-98
Persistent link: https://www.econbiz.de/10009534592
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Mixing business and pleasure : empirical implications for trust in mobile banking
Malaquias, Rodrigo Fernandes; Hwang, Yujong - In: Journal of electronic commerce research : JECR 18 (2017) 3, pp. 212-224
Persistent link: https://www.econbiz.de/10011746724
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The determinants of eWoM in social commerce : the role of perceived value, perceived enjoyment, trust, risks, and satisfaction
Rouibah, Kamel; Al-Qirim, Nabeel; Hwang, Yujong; Pouri, … - In: Journal of global information management 29 (2021) 3, pp. 75-102
Persistent link: https://www.econbiz.de/10012508170
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An analysis of e-business adoption and its impact on relational quality in travel agency-supplier relationships
Andreu, Luisa; Aldás, Joaquín; Bigné Alcañiz, J. Enrique - In: Tourism management : research, policies, practice 31 (2010) 6, pp. 777-787
Persistent link: https://www.econbiz.de/10008649516
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The impact of company type and corporate social responsibility messaging on consumer perceptions
Mattila, Anna S.; Hanks, Lydia; Kim, Ellen Eun Kyoo - In: Journal of financial services marketing : JFSM 15 (2010/11) 2, pp. 126-135
Persistent link: https://www.econbiz.de/10009563155
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Does gender bias exist? : the impact of gender congruity on consumer's Airbnb booking intention and the mediating role of trust
Su, Na; Mattila, Anna S. - In: International journal of hospitality management 89 (2020), pp. 1-7
Persistent link: https://www.econbiz.de/10012293819
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Can customer relationships backfire? : how relationship norms shape moral obligation in cancelation behavior
Shuqair, Saleh; Pinto, Diego Costa; Cruz-Jesus, Frederico; … - In: Journal of business research : JBR 151 (2022), pp. 463-472
Persistent link: https://www.econbiz.de/10013459867