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Consumer Attitudes towards Genetically Modified Foods in Emerging Markets: The Impact of Labeling in Taiwan
Ganiere, Pierre; Chern, Wen S.; Hahn, David E.; Chiang, … - In: International Food and Agribusiness Management Review 07 (2004) 03
In 2001, Taiwan enacted a law for genetically modified food (GM foods) labeling. Beginning January 1st 2003, food containing more than 5% of GM ingredients must be labeled. Taiwan imports most of its soybeans from the United States. In order to assess the effects of the new policy, a telephone...
Persistent link: https://www.econbiz.de/10005041556
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Biotechnologie in gesellschaftlicher Deutung
Busch, Roger J. (ed.); Prütz, Gernot (ed.) - 2015 - 2., unveränd. Aufl.
Persistent link: https://www.econbiz.de/10011481915
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Saudi consumers’ attitudes towards European, US and Japanese products and marketing practices
Bhuian, Shahid N. - In: European Journal of Marketing 31 (1997) 7, pp. 467-486
Examines consumer attitudes towards foreign products and the associated marketing practices in Saudi Arabia, one of the … towards the products and marketing practices of the top six exporters to Saudi Arabia, namely, the USA, Japan, Germany, Italy …, UK and France. Utilizes a number of general product attributes, marketing activities and buying and using preference …
Persistent link: https://www.econbiz.de/10014723231
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Exploring purchase intention of green skincare products using the theory of planned behavior : testing the moderating effects of country of origin and price sensitivity
Hsu, Chia-Lin; Chang, Chi-Ya; Yansritakul, Chutinart - In: Journal of retailing and consumer services 34 (2017), pp. 145-152
Persistent link: https://www.econbiz.de/10011629032
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The influence of online retail/service brand equity and effect of country of origin on e-marketplace patronage intention
Prachaseree, Kwanrudee; Ahmad, Norzieiriani; Normalisa … - In: International journal of electronic business : IJEB 18 (2023) 1, pp. 1-29
Persistent link: https://www.econbiz.de/10014308928
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Country‐of‐origin and brand effects on consumers’ evaluations of cruise lines
Ahmed, Zafar U.; Johnson, James P.; Pei Ling, Chew; Wai … - In: International Marketing Review 19 (2002) 3, pp. 279-302
, where applicable, marketing efforts should emphasize an association with a positive CO perception. Conversely, a strong …
Persistent link: https://www.econbiz.de/10014827215
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The impact of technological complexity on consumers’ perceptions of products made in highly and newly industrialised countries
Ahmed, Sadrudin A.; d’Astous, Alain; Eljabri, Jelloul - In: International Marketing Review 19 (2002) 4, pp. 387-407
This article reports the results of a survey of 151 Canadian male consumers. In this study, consumer judgements of products varying in their level of technological complexity made in both highly and newly industrialised countries (NICs) were obtained in a multi‐attribute and...
Persistent link: https://www.econbiz.de/10014827220
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Further clarification on how perceived brand origin affects brand attitude
Magnusson, Peter; Westjohn, Stanford A.; Zdravkovic, Srdan - In: International Marketing Review 28 (2011) 5, pp. 497-507
Purpose – The purpose of this paper is to present a rejoinder. The rejoinder is written in response to the commentaries provided by Saeed Samiee and Jean‐Claude Usunier on the authors’ original research piece: “‘What? I thought Samsung was Japanese’: accurate or not, perceived...
Persistent link: https://www.econbiz.de/10014827534
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Consumer Profiles and Perceptions: Country‐of‐origin Effects
Chao, Paul; Rajendran, K.N. - In: International Marketing Review 10 (1993) 2
Country‐of‐origin research has concentrated on the examination of consumer product perceptions or attitudes towards products made in different countries based on a variety of intrinsic or extrinsic cues. This research takes a different approach by examining the impact of country of origin,...
Persistent link: https://www.econbiz.de/10014827644
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Country‐of‐Origin Bias: A Regional Labelling Solution
Smith, William R. - In: International Marketing Review 10 (1993) 6
Numerous studies have demonstrated negative US consumer bias towards products originating in foreign countries, especially developing countries. Replicates and extends a study of origin bias in which products were identified as originating in regions rather than specific countries. Identical...
Persistent link: https://www.econbiz.de/10014827659