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~type_genre:"Article in journal"
~type_genre:"Lehrbuch"
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THE INVENTORY SCHEME FOR AUSTR...
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Consumer behaviour
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ECONIS (ZBW)
766
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91
The prevailing feature of consumer needs in the postmodern era : consumer needs analysis in the Lithuanian mobile telecommunications sector
Rytel, Tomas
- In:
Mokslo darbai / Ekonomika
89
(
2010
)
1
,
pp. 91-106
Persistent link: https://www.econbiz.de/10009500466
Saved in:
92
Measuring the influence of persuasion
marketing
on young wine consumers
Taylor, D. Christopher
;
Barber, Nelson
- In:
Journal of food products marketing
18
(
2012
)
1
,
pp. 19-33
Persistent link: https://www.econbiz.de/10009509751
Saved in:
93
Special issue:
Marketing
in emerging markets
Branch, John
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009427096
Saved in:
94
Keeping up with The Joneses : stealth, secrets, and duplicity in
marketing
relationships
Pehlivan, Ekin
;
Berthon, Pierre R.
;
Hughes, Mine Üçok
; …
- In:
Business horizons
58
(
2015
)
6
,
pp. 591-598
Persistent link: https://www.econbiz.de/10011392824
Saved in:
95
Everyone loves a secret : why consumers value
marketing
secrets
Mills, Adam J.
- In:
Business horizons
58
(
2015
)
6
,
pp. 643-649
Persistent link: https://www.econbiz.de/10011392840
Saved in:
96
Doing well while doing good? : an integrative review of
marketing
criticism and response
Stoeckl, Verena E.
;
Luedicke, Marius K.
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2452-2463
Persistent link: https://www.econbiz.de/10011399500
Saved in:
97
'Islamic' consumers, markets, and
marketing
: a critique of El-Bassiouny's (2014) "The one-billion-plus marginalization"
Jafari, Aliakbar
;
Sandıkçı, Özlem
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2676-2682
Persistent link: https://www.econbiz.de/10011399686
Saved in:
98
Consumer engagement in online brand communities : a social media perspective
Dessart, Laurence
;
Veloutsou, Cleopatra
;
Morgan-Thomas, Anna
- In:
The journal of product & brand management
24
(
2015
)
1
,
pp. 28-42
Persistent link: https://www.econbiz.de/10010514490
Saved in:
99
Changes in consumer segments and preferences to green labelling
Whitson, Debbora
;
Ozkaya, H. Erkan
;
Roxas, Juanita
- In:
International journal of consumer studies
38
(
2014
)
5
,
pp. 458-466
Persistent link: https://www.econbiz.de/10010517798
Saved in:
100
Understanding the memory effects in pulsing advertising
Aravindakshan, Ashwin
;
Naik, Prasad A.
- In:
Operations research
63
(
2015
)
1
,
pp. 35-47
Persistent link: https://www.econbiz.de/10010519515
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