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Consumer behaviour
Konsumentenverhalten
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ECONIS (ZBW)
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"Stateless" regulation and consumer pressure : historical experiences of transnational corporate monitoring
Seidman, Gay W.
- In:
New directions in the sociology of global development
,
(pp. 175-207)
.
2005
Persistent link: https://www.econbiz.de/10003261906
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2
Management learning exercise and trainer's note building grounded theory in tourism behavior
Martin, Drew
- In:
Journal of business research : JBR
60
(
2007
)
7
,
pp. 742-748
Persistent link: https://www.econbiz.de/10003484227
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3
Storytelling research on international visitors : interpreting own experiences in Tokyo
Martin, Drew
;
Woodside, Arch G.
- In:
Qualitative market research : an international journal
14
(
2011
)
1
,
pp. 27-54
Persistent link: https://www.econbiz.de/10008858056
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4
Self-image congruence in consumer behavior
Hosany, Sameer
;
Martin, Drew
- In:
Journal of business research : JBR
65
(
2012
)
5
,
pp. 685-691
Persistent link: https://www.econbiz.de/10009528783
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5
Does telic/paratelic user mode matter on the effectiveness of interactive internet advertising? : a reversal theory perspective
Jung, Jae Min
;
Hui, Hang Chu Michel
;
Min, Kyeong Sam
; …
- In:
Journal of business research : JBR
67
(
2014
)
6
,
pp. 1303-1309
Persistent link: https://www.econbiz.de/10010365127
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6
Wearing community : why customers purchase a service firm's logo products
Rosenbaum, Mark S.
;
Martin, Drew
- In:
The journal of services marketing
26
(
2012
)
5
,
pp. 310-321
Persistent link: https://www.econbiz.de/10009581894
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7
The efficacy of shopping value in predicting destination loyalty
Sirakaya-Turk, Ercan
;
Ekinci, Yuskel
;
Martin, Drew
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1878-1885
Persistent link: https://www.econbiz.de/10011384159
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8
Understanding customer engagement and social media activities in tourism : a latent profile analysis and cross-validation
So, Kevin Kam Fung
;
Wei, Wei
;
Martin, Drew
- In:
Journal of business research : JBR
129
(
2021
),
pp. 474-483
Persistent link: https://www.econbiz.de/10012509683
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9
The role of reversal theory in digital advertising
Jung, Jae Min
;
Min, Kyeong Sam
;
Martin, Drew
- In:
Digital advertising : theory and research
,
(pp. 124-137)
.
2017
Persistent link: https://www.econbiz.de/10011646107
Saved in:
10
The role of shared values in understanding loyalty over time : a longitudinal study on music festivals
Chaney, Damien
;
Martin, Drew
- In:
Journal of travel research : a quarterly publication of …
56
(
2017
)
4
,
pp. 507-520
Persistent link: https://www.econbiz.de/10011672211
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