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VHB-JOURQUAL : ein ranking von...
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Consumer behaviour
Konsumentenverhalten
94
Germany
65
Deutschland
60
Relationship marketing
52
Beziehungsmarketing
51
Social Web
32
Social web
32
Theorie
32
Theory
32
Marketing
30
Customer satisfaction
23
Film industry
21
Filmwirtschaft
21
Kundenzufriedenheit
19
Corporate reputation
18
Firmenimage
18
Dienstleistungsqualität
17
Service quality
17
United States
17
Corporate social responsibility
16
Internet
16
USA
16
Brand management
15
Marketing management
15
Marketingmanagement
15
Online-Marketing
15
Corporate Social Responsibility
14
Electronic Commerce
14
Internet marketing
14
Markenführung
14
Umweltbewusstsein
14
Viral marketing
14
Virales Marketing
14
Dienstleistungssektor
13
Environmental consciousness
13
E-commerce
12
Emotion
12
Measurement
12
Messung
12
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Online availability
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Undetermined
30
Free
5
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Article
81
Book / Working Paper
17
Type of publication (narrower categories)
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Article in journal
69
Aufsatz in Zeitschrift
69
Hochschulschrift
8
Aufsatz im Buch
7
Book section
7
Thesis
6
Collection of articles of several authors
5
Sammelwerk
5
research-article
4
Aufsatzsammlung
3
Conference proceedings
3
Graue Literatur
3
Konferenzschrift
3
Non-commercial literature
3
Collection of articles written by one author
2
Sammlung
2
Bibliografie enthalten
1
Bibliography included
1
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Language
All
English
66
German
31
Undetermined
1
Author
All
Walsh, Gianfranco
55
Hennig-Thurau, Thorsten
29
Schrader, Ulf
19
Wiedmann, Klaus-Peter
9
Mitchell, Vincent-Wayne
5
Shiu, Edward
5
Frenzel, Tobias
4
Gwinner, Kevin P.
4
Hansen, Ursula
4
Marchand, André
4
Wiertz, Caroline
4
Brach, Simon
3
Buxel, Holger
3
Gremler, Dwayne D.
3
Hassan, Louise M.
3
Hofacker, Charles F.
3
Kilian, Thomas
3
Kupfer, Ann-Kristin
3
Mitchell, Vincent‐Wayne
3
Shaw, Deirdre
3
Albrecht, Arne Keno
2
Bartikowski, Boris
2
Beatty, Sharon E.
2
Dose, David
2
Duvenhorst, Carsten
2
Feldhaus, Fabian
2
Fricke, Vera
2
Groth, Markus
2
Henning, Victor
2
Klee, Alexander
2
Muster, Viola
2
Parry, Sara
2
Schaarschmidt, Mario
2
Spann, Martin
2
Thøgersen, John
2
Adam, David L.
1
Albrecht, Arne K.
1
Bachmann, Frank
1
Baker, Thomas L.
1
Bartschat, Maria
1
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Institution
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American Marketing Association
1
Eric Cuvillier <Firma>
1
Gottfried Wilhelm Leibniz Universität Hannover
1
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
1
Published in...
All
Marketing : ZFP ; journal of research and management
9
Journal of business research : JBR
6
Jahrbuch der Absatz- und Verbrauchsforschung
5
Journal of the Academy of Marketing Science
5
European management journal
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing
3
Journal of service research : JSR
3
European journal of marketing : EJM
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of marketing management : MM
2
Marketing Intelligence & Planning
2
Markt und Konsum
2
Psychology & marketing
2
Reihe: Marketing und Medien
2
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
2
AMA educators proceedings
1
Academy of Management journal : AMJ
1
Betriebliches Umweltmanagement - nachhaltig und interdisziplinär : [Tagung vom 14. - 16. 3. 2001 an der Martin-Luther-Universität in Halle/Saale]
1
Campus Forschung
1
Die Betriebswirtschaft : DBW
1
Electronic Services
1
Electronic markets : the international journal on networked business
1
European Journal of Marketing
1
European retail research
1
Gabler Edition Wissenschaft
1
International journal of markets and business systems
1
International marketing review
1
Journal of Consumer Marketing
1
Journal of Consumer Policy
1
Journal of consumer behaviour : an international research review
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of fashion marketing and management
1
Journal of international marketing
1
Journal of macromarketing
1
Journal of service research
1
Journal of vacation marketing : an international journal
1
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
1
Lehr- und Forschungsberichte / Lehrstuhl Markt und Konsum, Institut für Betriebsforschung, Universität Hannover
1
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Source
All
ECONIS (ZBW)
93
Other ZBW resources
4
RePEc
1
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1
Customer reactions to emotional labor : the roles of employee acting strategies and customer detection accuracy
Groth, Markus
;
Hennig-Thurau, Thorsten
;
Walsh, Gianfranco
- In:
Academy of Management journal : AMJ
52
(
2009
)
5
,
pp. 958-974
Persistent link: https://www.econbiz.de/10003906453
Saved in:
2
Consumer confusion proneness : scale development, validation, and application
Walsh, Gianfranco
;
Hennig-Thurau, Thorsten
;
Mitchell, …
- In:
Journal of marketing management : MM
23
(
2007
)
7/8
,
pp. 697-721
Persistent link: https://www.econbiz.de/10003558912
Saved in:
3
The impact of service scripts on customer citizenship behavior and the moderating role of employee customer orientation
Nguyen, Helena
;
Groth, Markus
;
Walsh, Gianfranco
; …
- In:
Psychology & marketing
31
(
2014
)
12
,
pp. 1096-1109
Persistent link: https://www.econbiz.de/10010465120
Saved in:
4
Wenn Konsumenten verwirrt sind : empirische Analyse der Wirkungen eines vernachlässigten Konstruktes
Walsh, Gianfranco
;
Hennig-Thurau, Thorsten
- In:
Marketing : ZFP ; journal of research and management
24
(
2002
)
2
,
pp. 95-109
Persistent link: https://www.econbiz.de/10001675495
Saved in:
5
Der Kaufentscheidungsstil von Konsumenten als Grundlage der Marktsegmentierung
Walsh, Gianfranco
;
Hennig-Thurau, Thorsten
- In:
Marketing : ZFP ; journal of research and management
23
(
2001
)
4
,
pp. 223-235
Persistent link: https://www.econbiz.de/10001655213
Saved in:
6
Konsum-Kompetenz : eine neue Zielgröße für das Management von Geschäftsbeziehungen ; theoretische Begründung und empirische Überprüfung der Relevanz für das Konsumgütermarketing...
Hennig-Thurau, Thorsten
-
1998
Persistent link: https://www.econbiz.de/10013421305
Saved in:
7
Toward a theory of repeat purchase drivers for consumer services
Paul, Michael
;
Hennig-Thurau, Thorsten
;
Gremler, Dwayne D.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
2
,
pp. 215-237
Persistent link: https://www.econbiz.de/10003851360
Saved in:
8
Consumer file sharing of motion pictures
Hennig-Thurau, Thorsten
;
Henning, Victor
;
Sattler, Henrik
- In:
Journal of marketing
71
(
2007
)
4
,
pp. 1-18
Persistent link: https://www.econbiz.de/10003564816
Saved in:
9
The impact of new media on customer relationships
Hennig-Thurau, Thorsten
;
Malthouse, Edward C.
;
Friege, …
- In:
Journal of service research : JSR
13
(
2010
)
3
,
pp. 311-330
Persistent link: https://www.econbiz.de/10008652114
Saved in:
10
Does Twitter matter? : the impact of microblogging word of mouth on consumers' adoption of new movies
Hennig-Thurau, Thorsten
;
Wiertz, Caroline
;
Feldhaus, Fabian
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
3
,
pp. 375-394
Persistent link: https://www.econbiz.de/10011287121
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