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Interbrand choice, strategy, and bilateral market power
Porter, Michael E. - 1976
Persistent link: https://www.econbiz.de/10000051072
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Food markets : consumer perceptions, government regulations and health impacts
Vaughn, Peggy (ed.) - 2016
Persistent link: https://www.econbiz.de/10011536458
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Repeat-buying : facts, theory and application
Ehrenberg, Andrew S. C. - 1988 - New ed., rev
Persistent link: https://www.econbiz.de/10000742559
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Stochastic consumer brand choice models : Purely behavioral and decision models
Böcker, Franz - 1981
Persistent link: https://www.econbiz.de/10000010759
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Visuelle Markenforschung : Leistungsfähigkeit von Collagen in der Unternehmenspraxis
Illek, Alexandra - 2011
Persistent link: https://www.econbiz.de/10008859244
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Marken verbinden! : eine empirische Untersuchung zum Psychological Sense of Community unter Markennutzern
Neumann, Natalie - 2010
Persistent link: https://www.econbiz.de/10010403830
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Buyer attitudes and brand choice behavior
Day, George Sutherland - 1967
Persistent link: https://www.econbiz.de/10002061315
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Luxury consumption, seen under a contemporary light
Webber, Jennifer - In: Luxus als Distinktionsstrategie : Kommunikation in der …, (pp. 83-94). 2018
Persistent link: https://www.econbiz.de/10012025080