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Electronic marketing : emerging TV and computer channels for interactive home shopping
Strauss, Lawrence - 1983
Persistent link: https://www.econbiz.de/10000583743
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Customer services
Buckner, Leroy M.; Dorr, Eugene L. - 1978 - 2. ed
Persistent link: https://www.econbiz.de/10000053455
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A dynamic model of consumer replacement cycles in the PC processor industry
Gordon, Brett R. - In: Marketing science : the marketing journal of the … 28 (2009) 5, pp. 846-867
Persistent link: https://www.econbiz.de/10003899995
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A dynamic structural analysis of the PC microprocessor industry
Gordon, Brett Russell - 2007
Persistent link: https://www.econbiz.de/10009273650
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Relationships between providers and users of market research : the role of personal trust
Moorman, Christine; Deshpandé, Rohit; Zaltman, Gerald - 1993
Persistent link: https://www.econbiz.de/10000867282
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Perspectives in consumer behavior
Kassarjian, Harold H. (ed.) - 1991 - 4. ed
Persistent link: https://www.econbiz.de/10000818738
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The Black consumer : dimensions of behavior and strategy
Joyce, George (compiler); Govoni, Norman A. P. (contributor) - 1971 - [1st ed.]
Persistent link: https://www.econbiz.de/10000548120
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The people motivators : consumer and sales incentives in modern marketing
Turner, Howard M. - 1973
Persistent link: https://www.econbiz.de/10000556695
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Psychological principles of marketing and consumer behavior
Britt, Steuart Henderson - 1978
Persistent link: https://www.econbiz.de/10000558636
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Consumers and the market
Reid, Margaret Gilpin - 1942 - 3. ed.
Persistent link: https://www.econbiz.de/10000627500