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Consumer behaviour
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Lusk, Jayson L.
22
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11
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A. C. Nielsen Company <Northbrook, Ill.>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Working paper / National Bureau of Economic Research, Inc.
247
Journal of consumer research : JCR ; an interdisciplinary bimonthly
158
Journal of business research : JBR
98
Journal of retailing and consumer services
85
Journal of marketing research : JMR
76
Psychology & marketing
73
Journal of fashion marketing and management
55
NBER working paper series
55
International journal of hospitality management
54
International journal of consumer studies
46
American journal of agricultural economics
43
Journal of consumer affairs : official publication of the American Council on Consumer Interests
43
The journal of consumer marketing
41
Journal of consumer behaviour : an international research review
40
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
40
The American economic review
38
Journal of international consumer marketing
34
Journal of marketing theory and practice
34
Qualitative market research : an international journal
34
International journal of retail & distribution management
32
Journal of the Academy of Marketing Science
31
Sport marketing quarterly : preferred journal of the Sport Marketing Association
30
American economic journal : a journal of the American Economic Association
28
International journal of market research : JMRS ; the journal of the Market Research Society
27
Journal of marketing management : MM
27
Marketing letters : a journal of research in marketing
27
Journal of advertising research
26
Journal of marketing
26
International journal of sport management and marketing : IJSMM
25
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
25
Journal of food products marketing
25
Discussion paper / Centre for Economic Policy Research
24
Journal of sport management : the official journal of the North American Society of Sport Management
24
Applied economics
23
International journal of wine business research : IJWBR
22
European journal of marketing : EJM
21
Journal of economic psychology : research in economic psychology and behavioral economics
21
Young consumers : insight and ideas for responsible marketers
21
Journal of advertising : official publication of the American Academy of Advertising
20
Journal of travel and tourism marketing
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ECONIS (ZBW)
6,081
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1
Electronic marketing : emerging TV and computer channels for interactive home shopping
Strauss, Lawrence
-
1983
Persistent link: https://www.econbiz.de/10000583743
Saved in:
2
Customer services
Buckner, Leroy M.
;
Dorr, Eugene L.
-
1978
-
2. ed
Persistent link: https://www.econbiz.de/10000053455
Saved in:
3
A dynamic model of consumer replacement cycles in the PC processor industry
Gordon, Brett R.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
5
,
pp. 846-867
Persistent link: https://www.econbiz.de/10003899995
Saved in:
4
A dynamic structural analysis of the PC microprocessor industry
Gordon, Brett Russell
-
2007
Persistent link: https://www.econbiz.de/10009273650
Saved in:
5
Relationships between providers and users of market research : the role of personal trust
Moorman, Christine
;
Deshpandé, Rohit
;
Zaltman, Gerald
-
1993
Persistent link: https://www.econbiz.de/10000867282
Saved in:
6
Perspectives in consumer behavior
Kassarjian, Harold H.
(
ed.
)
-
1991
-
4. ed
Persistent link: https://www.econbiz.de/10000818738
Saved in:
7
The Black consumer : dimensions of behavior and strategy
Joyce, George
(
compiler
);
Govoni, Norman A. P.
(
contributor
)
-
1971
-
[1st ed.]
Persistent link: https://www.econbiz.de/10000548120
Saved in:
8
The people motivators : consumer and sales incentives in modern marketing
Turner, Howard M.
-
1973
Persistent link: https://www.econbiz.de/10000556695
Saved in:
9
Psychological principles of marketing and consumer behavior
Britt, Steuart Henderson
-
1978
Persistent link: https://www.econbiz.de/10000558636
Saved in:
10
Consumers and the market
Reid, Margaret Gilpin
-
1942
-
3. ed.
Persistent link: https://www.econbiz.de/10000627500
Saved in:
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