Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Consumer behaviour"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The metric quality of full-pro...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
Konsumentenverhalten
27
Brand management
23
Markenführung
23
Theorie
22
Theory
22
Brand
19
Markenartikel
19
Internationales Marketing
18
Marktforschung
18
International marketing
17
Market research
16
Marketing
13
USA
12
United States
12
Handelsmarke
11
Store brand
11
Großbritannien
9
Marketing management
9
Marketingmanagement
9
United Kingdom
9
Emerging economies
8
Schwellenländer
8
Einzelhandel
7
Food retailing
7
Konjunktur
7
Lebensmitteleinzelhandel
7
Retail trade
7
Beziehungsmarketing
6
Brand image
6
Business cycle
6
Markenimage
6
Relationship marketing
6
Welt
6
World
6
Advertising
5
Advertising effects
5
Conjoint analysis
5
Conjoint-Analyse
5
Deutschland
5
more ...
less ...
Online availability
All
Undetermined
9
Type of publication
All
Article
22
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
17
Aufsatz in Zeitschrift
17
Aufsatz im Buch
3
Book section
3
Arbeitspapier
2
Graue Literatur
2
Non-commercial literature
2
Working Paper
2
Reprint
1
more ...
less ...
Language
All
English
25
Dutch
1
Spanish
1
Author
All
Steenkamp, Jan-Benedict E. M.
23
Wittink, Dick R.
4
Alden, Dana
3
Batra, Rajeev
3
Gupta, Sachin
3
Burgess, Steven M.
2
Ewijk, Bernadette J. van
2
Gijsbrechts, Els
2
Jong, Martijn G. de
2
Kushwaha, Tarun
2
Rajavi, Koushyar
2
Trijp, Hans van
2
Ailawadi, Kusum L.
1
Baumgartner, Hans
1
Chintagunta, Pradeep K.
1
Dekimpe, Marnik G.
1
Deleersnyder, Barbara
1
Dhar, Ravi
1
Grunert, Klaus
1
Heerde, Harald J. van
1
Kaul, Anil
1
Lamey, Lien
1
Liu, Angela Xia
1
Meulenberg, Mathias T. G.
1
Pauwels, Koen
1
Tilburg, Aad
1
Verlegh, Peeter W. J.
1
Wedel, Michel
1
Wierenga, Berend
1
Zhang, Jurui
1
van Heerde, Harald J.
1
more ...
less ...
Published in...
All
Journal of marketing
3
European review of agricultural economics : ERAE
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of international marketing
2
Journal of marketing research : JMR
2
The Davidson Institute working paper series
2
Best practices in international marketing
1
Brand management ; Vol. 4
1
Fundamentals of marketing research ; Vol. 1
1
International marketing ; Vol. V
1
International marketing review
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of retailing
1
Managing customer relationships : a strategic framework
1
Report / Marketing Science Institute
1
Revista de estudios agro-sociales
1
Tijdschrift voor economie en management
1
more ...
less ...
Source
All
ECONIS (ZBW)
27
Showing
1
-
10
of
27
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How global brands create firm value : the 4V model
Steenkamp, Jan-Benedict E. M.
- In:
International marketing review
31
(
2014
)
1
,
pp. 5-29
Persistent link: https://www.econbiz.de/10010253940
Saved in:
2
What is holding private label back in the United States and in emerging markets?
Steenkamp, Jan-Benedict E. M.
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 56-69
Persistent link: https://www.econbiz.de/10014527075
Saved in:
3
A global investigation into the constellation of consumer attitudes toward global and local products
Steenkamp, Jan-Benedict E. M.
;
Jong, Martijn G. de
- In:
Journal of marketing
74
(
2010
)
6
,
pp. 18-40
Persistent link: https://www.econbiz.de/10008702765
Saved in:
4
How perceived brand globalness creates brand value
Steenkamp, Jan-Benedict E. M.
;
Batra, Rajeev
;
Alden, Dana
-
2010
Persistent link: https://www.econbiz.de/10003922860
Saved in:
5
Socially desirable response tendencies in survey research
Steenkamp, Jan-Benedict E. M.
;
Jong, Martijn G. de
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
2
,
pp. 199-214
Persistent link: https://www.econbiz.de/10003965457
Saved in:
6
A review and meta-analysis of country-of-origin research
Verlegh, Peeter W. J.
;
Steenkamp, Jan-Benedict E. M.
- In:
Journal of economic psychology : research in economic …
20
(
1999
)
5
,
pp. 521-546
Persistent link: https://www.econbiz.de/10001443961
Saved in:
7
Consumer behavior in emerging consumer markets : the case of the optimum stimulation level in South Africa
Steenkamp, Jan-Benedict E. M.
;
Burgess, Steven M.
-
1999
Persistent link: https://www.econbiz.de/10001463749
Saved in:
8
Quality guidance : a consumer-based approach to food quality improvement using partial least squares
Steenkamp, Jan-Benedict E. M.
- In:
European review of agricultural economics : ERAE
23
(
1996
)
2
,
pp. 195-215
Persistent link: https://www.econbiz.de/10001201149
Saved in:
9
El análisis del consumo de alimentos y la elección de los produtos alimenticios : enfoque multidisciplinar
Meulenberg, Mathias T. G.
- In:
Revista de estudios agro-sociales
(
1991
),
pp. 125-151
Persistent link: https://www.econbiz.de/10001130720
Saved in:
10
Internationale marketing en consumentengedrag
Steenkamp, Jan-Benedict E. M.
- In:
Tijdschrift voor economie en management
38
(
1993
)
2
,
pp. 117-148
Persistent link: https://www.econbiz.de/10001148757
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
