//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Consumer behaviour"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Custers of management practice...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
China
100
Innovation
55
Mexico
32
Auslandsinvestition
31
Foreign investment
31
Mexiko
31
Developing countries
30
Entwicklungsländer
30
Wirtschaftswachstum
28
Einkommensverteilung
26
Konsumentenverhalten
26
Economic growth
25
Income distribution
24
Armut
22
Poverty
22
Technischer Fortschritt
22
Technological change
21
Productivity
20
Export
19
Innovationsmanagement
19
Produktivität
19
Innovation management
18
Beziehungsmarketing
16
Impact assessment
16
Relationship marketing
16
Technologiepolitik
16
Technology policy
16
Wirkungsanalyse
16
Emerging economies
15
Firm performance
15
Industrie
15
Manufacturing industries
15
Multinationales Unternehmen
15
Schwellenländer
15
Transnational corporation
15
Unternehmenserfolg
15
Welt
15
World
14
Coronavirus
13
more ...
less ...
Online availability
All
Undetermined
15
Free
2
Type of publication
All
Article
25
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
23
Aufsatz in Zeitschrift
23
Aufsatz im Buch
2
Book section
2
Arbeitspapier
1
Conference paper
1
Konferenzbeitrag
1
Working Paper
1
more ...
less ...
Language
All
English
26
Author
All
Eisingerich, Andreas B
23
Park, C. Whan
8
MacInnis, Deborah J.
5
Park, Jason Whan
4
Auh, Seigyoung
3
Bell, Simon J.
3
Liu, Yeyi
3
Merlo, Omar
3
Alvarez, Claudio
2
Cai, Shun
2
Chun, HaeEun Helen
2
Fang, Bin
2
Foscht, Thomas
2
Fournier, Susan
2
Fritze, Martin Paul
2
Fu, Xin
2
Heinberg, Martin
2
Huang, Xuan
2
Liu, Shaoxia
2
Schmitt, Bernd
2
Alba, Joseph W.
1
Astvansh, Vivek
1
Benkenstein, Martin
1
Cao, Jia Jocelyn
1
Dong, Lin
1
Duffek, Barbara
1
Fu, Xiao
1
Gill-Simmen, Lucy
1
Gillingwater, Richard
1
Iacobucci, Dawn
1
Jia, He
1
Li, Zhiyong
1
Lin, Yu-Ting
1
Liu, Xinyi
1
Luo, Xin
1
Lutz, Richard J.
1
Marchand, André
1
Priester, Joseph
1
Sharif, Vian
1
Stoppacher, Lukas
1
more ...
less ...
Published in...
All
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Business horizons
2
Journal of international marketing
2
Journal of marketing
2
Journal of service research : JSR
2
AMS review : official publication of the Academy of Marketing Science
1
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Electronic commerce research
1
Handbook on the business of sustainability : the organization, implementation, and practice of sustainable growth
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of electronic commerce research : JECR
1
Journal of retailing and consumer services
1
MIT sloan management review
1
Tourism management : research, policies, practice
1
Working paper series
1
more ...
less ...
Source
All
ECONIS (ZBW)
26
Showing
1
-
10
of
26
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strategic benefits of low fit brand extensions : when and why?
Chun, HaeEun Helen
;
Park, C. Whan
;
Eisingerich, Andreas B
; …
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
4
,
pp. 577-595
Persistent link: https://www.econbiz.de/10011411181
Saved in:
2
Brand-self connections and brand prominence as drivers of employee brand attachment
Gill-Simmen, Lucy
;
MacInnis, Deborah J.
;
Eisingerich, …
- In:
AMS review : official publication of the Academy of …
8
(
2018
)
3/4
,
pp. 128-146
Persistent link: https://www.econbiz.de/10011975475
Saved in:
3
Hook vs. hope : how to enhance customer engagement through gamification
Eisingerich, Andreas B
;
Marchand, André
;
Fritze, …
- In:
International journal of research in marketing : IJRM ; …
36
(
2019
)
2
,
pp. 200-215
Persistent link: https://www.econbiz.de/10012063323
Saved in:
4
Digital transformation and possession attachment : examining the endowment effect for consumers' relationships with hedonic and utilitarian digital service technologies
Fritze, Martin Paul
;
Eisingerich, Andreas B
; …
- In:
Electronic commerce research
19
(
2019
)
2
,
pp. 311-337
Persistent link: https://www.econbiz.de/10012099646
Saved in:
5
Why recommend a brand face-to-face but not on Facebook? : how word-of-mouth on online social sites differs from traditional word-of-mouth
Eisingerich, Andreas B
;
Chun, HaeEun Helen
;
Liu, Yeyi
; …
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
1
,
pp. 120-128
Persistent link: https://www.econbiz.de/10010485541
Saved in:
6
From brand aversion or indifference to brand attachment : authors' response to commentaries to Park, Eisingerich, and Park's brand attachment-aversion model
Park, C. Whan
;
Eisingerich, Andreas B
;
Park, Jason Whan
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
2
,
pp. 269-274
Persistent link: https://www.econbiz.de/10009766839
Saved in:
7
Relating badly to brands
Fournier, Susan
;
Alvarez, Claudio
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
2
,
pp. 253-264
Persistent link: https://www.econbiz.de/10009766849
Saved in:
8
The consumer psychology of customer-brand relationships : extending the AA relationship model
Schmitt, Bernd
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
2
,
pp. 249-252
Persistent link: https://www.econbiz.de/10009766853
Saved in:
9
Attachment-aversion (AA) model of customer-brand relationships
Park, C. Whan
;
Eisingerich, Andreas B
;
Park, Jason Whan
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
2
,
pp. 229-248
Persistent link: https://www.econbiz.de/10009766860
Saved in:
10
Acta non verba? : the role of customer participation and word of mouth in the relationship between service firms' customer satisfaction and sales performance
Eisingerich, Andreas B
;
Auh, Seigyoung
;
Merlo, Omar
- In:
Journal of service research : JSR
17
(
2014
)
1
,
pp. 40-53
Persistent link: https://www.econbiz.de/10010356889
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->