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Crossing the efficiency frontier : a framework for understanding consumers' responses to bargains
Sela, Aner - In: New directions in behavioral pricing research, (pp. 167-181). 2024
Persistent link: https://www.econbiz.de/10014635460
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Revenue-maximizing mechanisms with strategic customers and unknown, Markovian demand
Gershkov, Alex; Moldovanu, Benny; Strack, Philipp - In: Management science : journal of the Institute for … 64 (2018) 5, pp. 2031-2046
Persistent link: https://www.econbiz.de/10011873944
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Variety, vice, and virtue : how assortment size influences option choice
Sela, Aner; Berger, Jonah; Liu, Wendy - In: Journal of consumer research : JCR ; an … 35 (2008/09) 6, pp. 941-951
Persistent link: https://www.econbiz.de/10003861937
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On the heritability of choice, judgment, and "irrationality" : genetic effects on prudence and constructive predispositions
Simonson, Itamar; Sela, Aner - 2009
Persistent link: https://www.econbiz.de/10003862206
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Unravelling priming : when does the same prime activate a goal versus a trait?
Sela, Aner; Shiv, Baba - In: Journal of consumer research : JCR ; an … 36 (2009/10) 3, pp. 418-433
Persistent link: https://www.econbiz.de/10003895739
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On the heritability of consumer decision making : an exploratory approach for studying genetic effects on judgment and choice
Simonson, Itamar; Sela, Aner - In: Journal of consumer research : JCR ; an … 37 (2010/11) 6, pp. 951-966
Persistent link: https://www.econbiz.de/10009006657
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How attribute quantity influences option choice
Sela, Aner; Berger, Jonah - 2011
Persistent link: https://www.econbiz.de/10009376777
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How attribute quantity influences option choice
Sela, Aner; Berger, Jonah - In: Journal of marketing research : JMR 49 (2012) 6, pp. 942-953
Persistent link: https://www.econbiz.de/10009688759
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We are not the same as you and I : causal effects of minor language variations on consumers' attitudes toward brands
Sela, Aner; Wheeler, S. Christian; Sarial-Abi, Gülen - In: Journal of consumer research : JCR ; an … 39 (2012/13) 3, pp. 644-661
Persistent link: https://www.econbiz.de/10009658035
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How experience variety shapes postpurchase product evaluation
Etkin, Jordan; Sela, Aner - In: Journal of marketing research : JMR 53 (2016) 1, pp. 77-90
Persistent link: https://www.econbiz.de/10011450379