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Contemporary research on consumer and business social values : special issue on social values

Kahle, Lynn R. (contributor) - In: Journal of business research : JBR 20 (1990) 2, pp. 81-190

Persistent link: https://www.econbiz.de/10001089281

Implicit sponsorship effects for a prominent brand

Herrmann, Jean-Luc; Corneille, Olivier; Derbaix, Christian - In: European journal of marketing : EJM 48 (2014) 3/4, pp. 785-804

Persistent link: https://www.econbiz.de/10010371621

"I support your team, support me in turn!" : the driving role of consumers' affiliation with the sponsored entity in explaining behavioral effects of sport sponsorship leveraging a...

Herrmann, Jean-Luc; Kacha, Mathieu; Derbaix, Christian - In: Journal of business research : JBR 69 (2016) 2, pp. 604-612

Persistent link: https://www.econbiz.de/10011436011

Intergenerational transmissions and sharing of musical taste practices

Derbaix, Christian; Derbaix, Maud - In: Journal of marketing management : JMM ; journal of the … 35 (2019) 17/18, pp. 1600-1623

Persistent link: https://www.econbiz.de/10012178652

Social values in consumer psychology

Kahle, Lynn R.; Xie, Guang-Xin - In: Handbook of consumer psychology, (pp. 575-585). 2008

Persistent link: https://www.econbiz.de/10003716253

Package design as a communications vehicle in cross-cultural values shopping

Limon, Yonca; Kahle, Lynn R.; Orth, Ulrich R. - In: Journal of international marketing 17 (2009) 1, pp. 30-57

Persistent link: https://www.econbiz.de/10003859516

Package design as a communications vehicle in cross-cultural values shopping

Limon, Yonca; Kahle, Lynn R.; Orth, Ulrich R. - In: Vorträge zur Hochschultagung 2009 der Agrar- und …, (pp. 239-246). 2009

Persistent link: https://www.econbiz.de/10003870073

Approach or avoid? : the effect of regulatory focus on consumer behavioural responses to personal selling attempts

Xie, Guang-xin; Kahle, Lynn R. - In: The journal of personal selling & sales management : JPSSM 34 (2014) 4, pp. 260-271

Persistent link: https://www.econbiz.de/10010431571

Religion and motives for sustainable behaviors : a cross-cultural comparison and contrast

Minton, Elizabeth A.; Kahle, Lynn R.; Kim, Chung-Hyun - In: Journal of business research : JBR 68 (2015) 9, pp. 1937-1944

Persistent link: https://www.econbiz.de/10011384195

APA handbook of consumer psychology

Kahle, Lynn R. (ed.); Lowrey, Tina M. (ed.); Huber, Joel (ed.) - American Psychological Association - 2022

"The APA Handbook of Consumer Psychology presents a comprehensive survey of the field, including historical reviews and critical sources of information in both core and emerging literature. This 33-chapter handbook is designed as a library reference that captures up-to-date content on consumer...

Persistent link: https://www.econbiz.de/10012544504