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On the economic virtues of incompetency and dishonesty
Schotter, Andrew - 1986
Persistent link: https://www.econbiz.de/10000709887
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Strategic marketing : a business response to consumerism
Robertson, Andrew - 1978
Persistent link: https://www.econbiz.de/10000049888
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Good Brand 2006 : Gutes tun und davon profitieren? ; ethisches Verbraucherverhalten und Cause Related Marketing in Deutschland
Blumberg, Martin (contributor);  … - 2006
Persistent link: https://www.econbiz.de/10003714086
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The effect of corporate social responsibility on customer donations to corporate-supported nonprofits
Lichtenstein, Donald R.; Drumwright, Minette E.; Braig, … - 2008
Persistent link: https://www.econbiz.de/10003717734
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Ethics, environment and social impacts
New, Steve J. (contributor) - 2008
Persistent link: https://www.econbiz.de/10003726135
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The effect of culture on consumers' willingness to punish irresponsible corporate behaviour: applying Hofstede's typology to the punishment aspect of corporate social responsibilit...
Williams, Geoffrey; Zinkin, John - In: Business ethics : a European review 17 (2008) 2, pp. 210-226
Persistent link: https://www.econbiz.de/10003730924
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Can consumers buy responsibly? : analysis and solutions for market failures
Valor, Carmen - In: Journal of consumer policy : consumer issues in law, … 31 (2008) 3, pp. 315-326
Persistent link: https://www.econbiz.de/10003752916
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Lifestyle of Health and Sustainability LOHAS - Leerformel oder Vision?
Wutscher, Werner - In: Transfer, Werbeforschung & Praxis : Zeitschrift für … 54 (2008) 3, pp. 22-26
Persistent link: https://www.econbiz.de/10003756039
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Consumers as drivers of corporate social responsibility
Smith, N. Craig - In: The Oxford handbook of corporate social responsibility, (pp. 281-302). 2008
Persistent link: https://www.econbiz.de/10003649032
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Die Verantwortung von Unternehmen und Konsumenten : zur Einführung
Schmidt, Matthias; Beschorner, Thomas - In: Zur Verantwortung von Unternehmen und Konsumenten, (pp. 9-15). 2008
Persistent link: https://www.econbiz.de/10003739407