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Chernev, Alexander - In: Journal of consumer research : JCR ; an … 37 (2010/11) 5, pp. 761-774

Persistent link: https://www.econbiz.de/10008856984

Chernev, Alexander - In: Journal of marketing research : JMR 45 (2008) 2, pp. 171-181

Persistent link: https://www.econbiz.de/10003707179

Chernev, Alexander - In: GfK marketing intelligence review : Marketingforschung … 3 (2011) 1, pp. 8-15

Persistent link: https://www.econbiz.de/10009007737

Chernev, Alexander - 2012

Persistent link: https://www.econbiz.de/10009549036

Hamilton, Ryan; Chernev, Alexander - In: Kellogg on marketing, (pp. 348-360). 2010

Persistent link: https://www.econbiz.de/10008664273

Hamilton, Ryan; Chernev, Alexander - In: Journal of marketing research : JMR 47 (2010) 1, pp. 51-62

Persistent link: https://www.econbiz.de/10003947432

Chernev, Alexander; Gal, David - In: MSI reports : working paper series (2009) 1, pp. 103-119

Persistent link: https://www.econbiz.de/10003857403

Chernev, Alexander; Hamilton, Ryan - In: Social psychology of consumer behavior, (pp. 131-147). 2009

Persistent link: https://www.econbiz.de/10003812939

Chernev, Alexander; Hamilton, Ryan; Gal, David - In: Journal of marketing 75 (2011) 3, pp. 66-82

Persistent link: https://www.econbiz.de/10009160714

Hamilton, Ryan; Chernev, Alexander - In: Journal of marketing 77 (2013) 6, pp. 1-20

Persistent link: https://www.econbiz.de/10010203384