Meyer-Höfer, Marie von; Jaik, Evelyn Olea; Bravo, … - Institut für Agrarökonomie, Georg-August-Universität … - 2013
Although the organic food sector has been the subject of research for around 20 years, little is known about consumer … altruistic motives have a significant impact on consumer attitude and intentions. The results of this study have implications for … determining consumer behaviour, as is already the case in Germany. In both countries, information should be comprehensive and …