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~subject:"Consumer behaviour"
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Consumer behaviour
USA
329,490
United States
290,958
Konsumentenverhalten
79,570
Theorie
50,335
Theory
49,602
Schätzung
18,417
Deutschland
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17,547
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15,096
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12,991
Gesundheitspolitik
12,512
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11,268
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11,118
Japan
10,805
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10,691
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10,408
Relationship marketing
9,828
Beziehungsmarketing
9,802
Welt
9,745
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9,497
Vereinigte Staaten
9,214
Geldpolitik
8,553
Wirkungsanalyse
8,493
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8,265
Brand management
8,258
Markenführung
8,218
Monetary policy
8,156
Vergleich
8,121
Werbewirkung
7,927
Comparison
7,742
Advertising effects
7,701
Kanada
7,671
Börsenkurs
7,389
Share price
7,254
Canada
7,153
Brand image
7,055
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7,040
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Han, Heesup
119
Belk, Russell W.
111
Mattila, Anna S.
105
Phau, Ian
100
Grunert, Klaus G.
95
Lusk, Jayson L.
83
Huber, Frank
81
Herrmann, Andreas
80
Gierl, Heribert
79
Bauer, Hans H.
78
Khare, Arpita
78
Sheth, Jagdish N.
76
Usman, Osly
76
Foxall, Gordon R.
73
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
70
Dwivedi, Yogesh Kumar
68
Nayga, Rodolfo M.
68
Bagozzi, Richard P.
67
Loureiro, Sandra Maria Correia
67
Septianto, Felix
67
Agarwal, Sumit
65
Laroche, Michel
64
Wansink, Brian
63
Stavins, Joanna
62
Bruwer, Johan
61
Paul, Justin
59
Jang, Soocheong
57
Janssen, Maarten C. W.
55
Ko, Eunju
55
Verhoef, Peter C.
55
Walsh, Gianfranco
55
Pelsmacker, Patrick de
54
Thøgersen, John
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Hollebeek, Linda D.
52
Rajagopal
51
Rock, Bram de
51
Krishna, Aradhna
50
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National Bureau of Economic Research
515
Springer Fachmedien Wiesbaden
86
OECD
44
American Marketing Association
34
International Energy Agency
30
IGI Global
28
Verlag Dr. Kovač
20
Books on Demand GmbH <Norderstedt>
19
Edward Elgar Publishing
19
Information Resources Management Association
19
Institut für Demoskopie Allensbach
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Nordic Council of Ministers
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Friedrich-Schiller-Universität Jena
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INSEAD
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Universität Mannheim
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RWTH Aachen
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Österreichisches Institut für Wirtschaftsforschung
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Christian-Albrechts-Universität zu Kiel
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Deutscher Dialogmarketing Verband
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Gesellschaft für Konsum-, Markt- und Absatzforschung
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Nomos Verlagsgesellschaft
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Axel-Springer-Verlag
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European University Institute / Department of Economics
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7
Institut for Marketing og Organisation, Aarhus Universitet
7
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7
Weltwirtschaftsforum
7
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6
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6
Europäische Kommission
6
Findomestic Banca <Florenz>
6
Helmut-Schmidt-Universität
6
Peter Lang GmbH
6
Schweiz / Bundesamt für Statistik
6
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Journal of business research : JBR
1,977
Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
514
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
European Journal of Marketing
365
Journal of Consumer Marketing
365
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
319
Journal of travel and tourism marketing
318
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
282
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Technological forecasting & social change : an international journal
262
International Journal of Retail & Distribution Management
261
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
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ECONIS (ZBW)
78,927
Other ZBW resources
2,912
RePEc
150
BASE
38
EconStor
23
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1
Consumer responses to the depth and minimum claimed savings of “Scratch and Save (SAS)” promotions
Choi, Sungchul
;
Stanyer, Mike
;
Kim, Moontae
- In:
Psychology & marketing
27
(
2010
)
8
,
pp. 766-779
Persistent link: https://www.econbiz.de/10003997660
Saved in:
2
Pharmaceutical promotion in an age of consumerism
Donohue, Julie Marie
-
2004
Persistent link: https://www.econbiz.de/10003776824
Saved in:
3
The impact of brand equity on customer acquisition, retention, and profit margin
Stahl, Florian
;
Heitmann, Mark
;
Lehmann, Donald R.
; …
- In:
MSI reports : working paper series
(
2010
)
4
,
pp. 41-90
Persistent link: https://www.econbiz.de/10009007361
Saved in:
4
Die Wirkung von Multi-Item-Promotions auf Markenwahl und Kaufmenge
Gedenk, Karen
;
Mahler, Uta Sabine
- In:
Quantitative Marketingforschung in Deutschland : …
,
(pp. 15-32)
.
2005
Persistent link: https://www.econbiz.de/10003289137
Saved in:
5
Die Wirkungen von Bonusprogrammnetzwerken auf das Cross-Buying-Verhalten
Funk, Thomas
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002956491
Saved in:
6
Dollar-off or percent-off? : discount framing, construal levels, and advertising appeals
Kim, Kacy K.
;
Kim, Sujin
;
Corner, Gabrielle
;
Yoon, Sukki
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 314-327
Persistent link: https://www.econbiz.de/10012179027
Saved in:
7
Relationships among hedonic and utilitarian values, satisfaction and behavioral intentions in the fast-casual restaurant industry
Ryu, Kisang
;
Han, Heesup
;
Jang, Soocheong
- In:
International journal of contemporary hospitality management
22
(
2010
)
2/3
,
pp. 416-432
Persistent link: https://www.econbiz.de/10003976234
Saved in:
8
Influence of the quality of food, service, and physical environment on customer satisfaction and behavioral intention in quick-casual restaurants : moderating role of perceived pri...
Ryu, Kisang
;
Han, Heesup
- In:
Journal of hospitality & tourism research : JHTR ; the …
34
(
2010
)
3
,
pp. 310-329
Persistent link: https://www.econbiz.de/10008648338
Saved in:
9
Cross-cultural competitive benchmarking of fast-food restaurant services
Min, Ho-key
;
Min, Hyesung
- In:
Benchmarking : an international journal ; BIJ
20
(
2013
)
2
,
pp. 212-232
Persistent link: https://www.econbiz.de/10009729971
Saved in:
10
The role of national culture on relationships between customers' perception of quality, values, satisfaction, and behavioral intentions
Wen, Chao
;
Qin, Hong
;
Prybutok, Victor R.
;
Blankson, Charles
- In:
Quality management journal : QMJ
19
(
2012
)
4
,
pp. 7-23
Persistent link: https://www.econbiz.de/10009659103
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