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altruistic motives have a significant impact on consumer attitude and intentions. The results of this study have implications for … marketers and policy-makers in both countries. The use of altruistic arguments in organic food marketing is a key aspect that …
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confirms using various structural equation models the key impact of consumers’ attitudes towards these products (image) on …
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This paper depicts how the general turn from mass consumption toward increased qualitative differentiation of products - the quality turn - manifest in the South African agro-food system. The strong influence of these quality trends on agro-food systems evolution has been widely discussed in...
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