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Enhancing hotel employees' bra...
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Consumer behaviour
Konsumentenverhalten
37
Relationship marketing
32
Beziehungsmarketing
30
Brand management
26
Markenführung
21
Tourism
20
Tourismus
19
Brand image
17
Customer satisfaction
17
Dienstleistungsqualität
17
Hotel industry
17
Hotellerie
17
Markenimage
17
Service quality
17
Kundenzufriedenheit
15
Tourism industry
13
Tourismuswirtschaft
13
Arbeitsverhalten
11
Hospitality industry
11
Sharing economy
11
Work behaviour
11
Gastgewerbe
10
Holiday behaviour
10
Urlaubsverhalten
10
Employees
9
Brand
8
Brand loyalty
8
Markenartikel
8
Social Web
8
Social web
8
Airbnb
7
Australia
7
Confidence
7
Share Economy
7
Vertrauen
7
Australien
6
Bibliometrics
6
Bibliometrie
6
Markentreue
6
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Undetermined
34
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Article
37
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1
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36
Aufsatz in Zeitschrift
36
Aufsatzsammlung
1
research-article
1
Language
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English
38
Author
All
So, Kevin Kam Fung
27
King, Ceridwyn
18
Kim, Hyunsu
7
Grace, Debra
4
Li, Jing
4
Sparks, Beverley
4
Xiong, Lina
4
Gardiner, Sarah
3
Hudson, Simon
3
Min, Somang
3
Wu, Luorong
3
DiPietro, Robin B.
2
Lu, Lu
2
Mattila, Anna S.
2
Oh, Haemoon
2
Wang, Ying
2
Bradley, Graham L.
1
Burmann, Christoph
1
Cai, Ruiying
1
Cao, Yang
1
Cruz-Jesus, Frederico
1
Fang, Xiang
1
Farajallah, Mehdi
1
Fu, Xiaoxiao
1
Funk, Daniel C.
1
Garmaroudi, Saeed Andaji
1
Guerreiro, Patricia da Fonseca
1
He, Zeya
1
Hollebeek, Linda D.
1
Im, Jinyoung
1
Jang, Seongsoo
1
Jeong, Miyoung
1
Jiang, Ting
1
Kunkel, Thilo
1
Li, Xiang
1
Liu, Qing
1
Martin, Drew
1
Meng, Fang
1
Miao, Li
1
Murillo, Enrique
1
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Edward Elgar Publishing
1
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International journal of hospitality management
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Tourism management : research, policies, practice
5
Journal of business research : JBR
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
International journal of contemporary hospitality management
2
Elgar research agendas
1
European journal of marketing
1
European journal of marketing : EJM
1
Journal of hospitality marketing & management
1
Journal of service management
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Journal of travel and tourism marketing
1
Marketing Intelligence & Planning
1
Marketing intelligence & planning
1
Psychology & marketing
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
37
Other ZBW resources
1
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1
Enhancing customer relationships with retail service brands : the role of customer engagement
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
; …
- In:
Journal of service management
27
(
2016
)
2
,
pp. 170-193
Persistent link: https://www.econbiz.de/10011565134
Saved in:
2
The missing link in building customer brand identification : the role of brand attractiveness
So, Kevin Kam Fung
;
King, Ceridwyn
;
Hudson, Simon
; …
- In:
Tourism management : research, policies, practice
59
(
2017
),
pp. 640-651
Persistent link: https://www.econbiz.de/10011643307
Saved in:
3
Brand management in the era of social media : social visibility of consumption and customer brand identification
So, Kevin Kam Fung
;
Wu, Luorong
;
Xiong, Lina
;
King, Ceridwyn
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
6
,
pp. 727-742
Persistent link: https://www.econbiz.de/10011927123
Saved in:
4
Speaking up because it's my brand : examining employee brand psychological ownership and voice behavior in hospitality organizations
Xiong, Lina
;
So, Kevin Kam Fung
;
Wu, Luorong
;
King, Ceridwyn
- In:
International journal of hospitality management
83
(
2019
),
pp. 274-282
Persistent link: https://www.econbiz.de/10012122098
Saved in:
5
Social media marketing activities, customer engagement, and customer stickiness : a longitudinal investigation
So, Kevin Kam Fung
;
Li, Jing
;
King, Ceridwyn
; …
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1597-1613
Persistent link: https://www.econbiz.de/10014555633
Saved in:
6
The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
; …
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
Saved in:
7
Customer engagement with tourism brands : scale development and validation
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
- In:
Journal of hospitality & tourism research : JHTR ; the …
38
(
2014
)
3
,
pp. 304-329
Persistent link: https://www.econbiz.de/10010398802
Saved in:
8
Responding to negative online reviews : the effects of hotel responses on customer inferences of trust and concern
Sparks, Beverley
;
So, Kevin Kam Fung
;
Bradley, Graham L.
- In:
Tourism management : research, policies, practice
53
(
2016
),
pp. 74-85
Persistent link: https://www.econbiz.de/10011440024
Saved in:
9
Creating customer value in the sharing economy : an investigation of Airbnb users and their tripographic characteristics
So, Kevin Kam Fung
;
Kim, Hyunsu
;
Min, Somang
- In:
International journal of contemporary hospitality management
34
(
2022
)
1
,
pp. 23-45
Persistent link: https://www.econbiz.de/10012798179
Saved in:
10
The pandemic's effects on customer-to-customer engagement in hospitality consumption : a multi-country investigation
Miao, Li
;
So, Kevin Kam Fung
;
Im, Jinyoung
;
Jiang, Ting
- In:
International journal of hospitality management
102
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013185273
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