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Consumer Behaviour Analysis of Hospitality Students' Evaluation and Satisfaction with Their Universities

Alhelalat, Jebril - 2015

Purpose – The research aims to study the students' pre and post evaluation of their hospitality education institutions … students' evaluation, selection and satisfaction, a set of measures have been decided through a literature review; those are … students' evaluation and hospitality institutions' marketing to attract students is a topic of great value …

Persistent link: https://www.econbiz.de/10013009463

The market route to higher education in UAE : its rationales and implications

Bhayani, Ali - In: International review on public and non-profit marketing 11 (2014) 1, pp. 75-87

Persistent link: https://www.econbiz.de/10010338712

How service values influence the processing of word-of-mouth in the evaluation of credence beliefs

Herold, Kristiina; Sipilä, Jenni; Tarkiainen, Anssi; … - In: Journal of marketing for higher education 27 (2017) 1, pp. 59-76

Persistent link: https://www.econbiz.de/10011706611

The quality and acceptance of websites : an empirical investigation in the context of higher education

Al-Debei, Mutaz M. - In: International journal of business information systems : … 15 (2014) 2, pp. 170-188

Persistent link: https://www.econbiz.de/10010376920

Antecedents of brand trust in online tertiary education : a tri-nation study

Chung, Kim-choy - In: Journal of global scholars of marketing science : … 22 (2012) 1, pp. 24-44

Persistent link: https://www.econbiz.de/10010405833

An integrated-process model of service quality, istitutional brand and behavioural intentions : the case of a University

Sultan, Parves; Wong, Ho Yin - In: Managing service quality : MSQ ; an international journal 24 (2014) 5, pp. 487-521

Persistent link: https://www.econbiz.de/10010422299

Exploring perceived service quality, perceived value, and repurchase intention in higher education using structural equation modelling

Dlačić, Jasmina; Arslanagić, Maja; … - In: Total quality management & business excellence : an … 25 (2014) 2, pp. 141-157

Persistent link: https://www.econbiz.de/10010234645

Segmenting university graduates on the basis of perceived value, image and identification

Jiménez-Castillo, David; Sánchez-Fernández, Raquel; … - In: International review on public and non-profit marketing 10 (2013) 3, pp. 235-252

Persistent link: https://www.econbiz.de/10010193209

Perceived quality of administrative services and its consequences on students' behavioral intentions

Al-Kilani, Mohammad Hani; Twaissi, Naseem - In: International journal of quality and service sciences 9 (2017) 1, pp. 103-119

Persistent link: https://www.econbiz.de/10011650531

Service innovation : building a sustainable competitive advantage in higher education

Boon Liat Cheng; Cham Tat Huei; Dent, Michael M.; … - In: International journal of services, economics and management 10 (2019) 4, pp. 289-309

Persistent link: https://www.econbiz.de/10012178948

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