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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
3
USA
3
United States
3
Brand image
2
Markenimage
2
Automotive market
1
Beziehungsmarketing
1
Brand
1
Brand management
1
China
1
China consumers
1
Consumer online review
1
Cultural difference
1
Cultural identity
1
Designation of origin
1
Herkunftsbezeichnung
1
Internet marketing
1
Kfz-Markt
1
Kulturelle Identität
1
Markenartikel
1
Markenführung
1
Market share
1
Marketing
1
Marktanteil
1
Mobile communications
1
Mobile phone
1
Mobilkommunikation
1
Mobiltelefon
1
National culture
1
Nationalkultur
1
Online retailing
1
Online-Handel
1
Online-Marketing
1
Preiselastizität
1
Preismanagement
1
Price elasticity
1
Pricing strategy
1
Private consumption
1
Privater Konsum
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English
3
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Kim, Chung Koo
3
Chung, Jay Young
1
Jun, Mina
1
Kim, Jong Min
1
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Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
1
International marketing ; Vol. 2
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
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ECONIS (ZBW)
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Asymmetric dynamic switching between high and low quality brands : empirical evidence from the US car market
Kim, Chung Koo
- In:
Dynamic competitive analysis in marketing : proceedings …
,
(pp. 55-70)
.
1996
Persistent link: https://www.econbiz.de/10001319637
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2
Brand popularity, country image and market share : an empirical study
Kim, Chung Koo
;
Chung, Jay Young
-
2008
Persistent link: https://www.econbiz.de/10003656235
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3
The effects of culture on consumers' consumption and generation of online reviews
Kim, Jong Min
;
Jun, Mina
;
Kim, Chung Koo
- In:
Journal of interactive marketing : a quarterly …
43
(
2018
),
pp. 134-150
Persistent link: https://www.econbiz.de/10011920075
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