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Consumer guilt
Consumer behaviour
26
Konsumentenverhalten
26
India
24
Indien
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Beziehungsmarketing
7
Luxury goods
7
Luxusgüter
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Relationship marketing
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Personality psychology
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Persönlichkeitspsychologie
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Retail trade
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Electronic Commerce
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consumer satisfaction
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luxury fashion
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purchase intention
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Aggregation
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Brand image
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Brand management
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Clusteranalyse
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Consumer animosity
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Consumer ethnocentrism
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Mishra, Sita
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Arora, Vibha
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Chatterjee, Ravi
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Malhotra, Gunjan
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Moharana, Tapas Ranjan
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Shukla, Yupal
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International business review : the official journal of the European International Business Academy
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Marketing intelligence & planning
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ECONIS (ZBW)
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Investigating the impact of consumers' patriotism and ethnocentrism on purchase intention : moderating role of consumer guilt and animosity
Mishra, Sita
;
Shukla, Yupal
;
Malhotra, Gunjan
;
Arora, Vibha
- In:
International business review : the official journal of …
32
(
2023
)
4
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014373664
Saved in:
2
Exploring the role of self-conscious emotions between consumer minimalism and rental behavior
Mishra, Sita
;
Moharana, Tapas Ranjan
;
Chatterjee, Ravi
- In:
Marketing intelligence & planning
42
(
2024
)
2
,
pp. 262-283
Persistent link: https://www.econbiz.de/10015056857
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