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Leveraging sponsorship with corporate social responsibility

Uhrich, Sebastian; Koenigstorfer, Joerg; … - In: Journal of business research : JBR 67 (2014) 9, pp. 2023-2029

Persistent link: https://www.econbiz.de/10010380080

The role of advocacy organisations for ethical mega sport events

McGillivray, David; Koenigstorfer, Joerg; Bocarro, Jason N. - In: Sport management review 25 (2022) 2, pp. 234-253

Persistent link: https://www.econbiz.de/10013257103

The impact of environmental CSR-linked sport sponsorship on attitude toward the sponsor depending on regulatory fit

Habitzreuter, Anna Mei; Koenigstorfer, Joerg - In: Journal of business research : JBR 124 (2021), pp. 720-730

Persistent link: https://www.econbiz.de/10012494006

Doing good in the right place : city residents' evaluations of professional football teams' local (vs. distant) corporate social responsibility activities

Kulczycki, Wojciech; Koenigstorfer, Joerg - In: European Sport management quarterly : ESMQ 16 (2016) 4, pp. 502-524

Persistent link: https://www.econbiz.de/10011607461

Why sponsors should worry about corruption as a mega sport event syndrome

Kulczycki, Wojciech; Koenigstorfer, Joerg - In: European Sport management quarterly : ESMQ 16 (2016) 5, pp. 545-574

Persistent link: https://www.econbiz.de/10011640757

Where to engage in CSR? The influence of social cause proximity on attitude toward small-sized (vs large-sized) sporting goods retailers

Kulczycki, Wojciech; Mikas, Santosh; Koenigstorfer, Joerg - In: Sport, Business and Management: An International Journal 7 (2017) 5, pp. 497-514

Purpose The purpose of this paper is to determine whether consumers’ attitude toward sporting goods retailers depends on who engages in corporate social responsibility (CSR) activities and where CSR takes place. The study aims to replicate previous findings on football teams (Kulczycki and...

Persistent link: https://www.econbiz.de/10015007020