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Customer integration
Marketing theory
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Kundenintegration : Forum Dienstleistungsmanagement
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Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
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Electronic markets : the international journal on networked business
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Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
1
International journal of contemporary hospitality management
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ECONIS (ZBW)
110
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Der Kundenintegrationsbegriff im (Dienstleistungs-)Marketing
Kleinaltenkamp, Michael
;
Bach, Thomas
;
Griese, Ilka
- In:
Kundenintegration : Forum Dienstleistungsmanagement
,
(pp. 35-62)
.
2009
Persistent link: https://www.econbiz.de/10003808615
Saved in:
2
Kundenlob - Integration durch positives Feedback
Stauss, Bernd
- In:
Kundenintegration : Forum Dienstleistungsmanagement
,
(pp. 315-342)
.
2009
Persistent link: https://www.econbiz.de/10003808724
Saved in:
3
Integrative Geschäftsbeziehungen : neue Forschungsfragen bei zunehmender Kundenintegration
Fließ, Sabine
;
Scheutzow, Silke
- In:
Innovationen für das Industriegütermarketing : …
,
(pp. 221-248)
.
2007
Persistent link: https://www.econbiz.de/10003435677
Saved in:
4
Towards service logic : the unique contribution of value co-creation
Grönroos, Christian
-
2009
Persistent link: https://www.econbiz.de/10003932483
Saved in:
5
Social practices as units of value creation : theoretical underpinnings and implications
Holttinen, Heli
- In:
International journal of quality and service sciences
2
(
2010
)
1
,
pp. 95-112
Persistent link: https://www.econbiz.de/10003969058
Saved in:
6
Service as business logic : implications for value creation and marketing
Grönroos, Christian
;
Ravald, Annika
- In:
Journal of service management
22
(
2011
)
1
,
pp. 5-22
Persistent link: https://www.econbiz.de/10009010797
Saved in:
7
Von der Kundenintegration 1.0 zur Kundenintegration 2.0 : Implikationen für Praxis und Forschung
Fließ, Sabine
;
Jacob, Frank
;
Fandel, Günter
- In:
Kundenintegration 2.0
,
(pp. 5-20)
.
2011
Persistent link: https://www.econbiz.de/10009303105
Saved in:
8
Service experiences and dyadic value co-creation in healthcare service delivery : a CIT approach
Osei-Frimpong, Kofi
;
Wilson, Alan M.
;
Owusu-Frimpong, Nana
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
4
,
pp. 443-462
Persistent link: https://www.econbiz.de/10011400718
Saved in:
9
Service experience co-creation : conceptualization, implications, and future research directions
Jaakkola, Elina
;
Helkkula, Anu
;
Aarikka-Stenroos, Leena
- In:
Journal of service management
26
(
2015
)
2
,
pp. 182-205
Persistent link: https://www.econbiz.de/10011401238
Saved in:
10
The context of experience
Akaka, Melissa Archpru
;
Vargo, Stephen L.
;
Schau, Hope …
- In:
Journal of service management
26
(
2015
)
2
,
pp. 206-223
Persistent link: https://www.econbiz.de/10011401324
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