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What is co-creation? : an inte...
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Customer integration
Relationship marketing
26,364
Beziehungsmarketing
25,689
Value creation
14,197
Betriebliche Wertschöpfung
14,033
Consumer behaviour
9,500
Konsumentenverhalten
9,466
Customer satisfaction
5,637
Kundenzufriedenheit
5,591
Service quality
4,204
Dienstleistungsqualität
4,194
Kundenintegration
4,034
Deutschland
3,226
Theorie
3,219
Theory
3,198
Germany
3,148
Lieferantenmanagement
2,912
Supplier relationship management
2,908
Brand management
2,823
Markenführung
2,817
Social Web
2,760
Social web
2,759
Innovation
2,424
Globalisierung
2,319
Globalization
2,292
Electronic Commerce
2,193
Supply chain
2,151
Lieferkette
2,146
Innovationsmanagement
2,124
E-commerce
2,109
Marketingmanagement
2,086
Innovation management
2,081
Marketing management
2,075
Brand image
2,017
Markenimage
2,010
Online-Marketing
1,846
Internet marketing
1,826
Kundenwert
1,716
Customer value
1,697
Welt
1,665
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Herstatt, Cornelius
35
Hollebeek, Linda D.
30
Piller, Frank T.
27
Hippel, Eric von
26
Füller, Johann
19
Reichwald, Ralf
18
Bruhn, Manfred
17
Büttgen, Marion
17
Edvardsson, Bo
15
Brodie, Roderick J.
14
Franke, Nikolaus
14
Jacob, Frank
14
Witell, Lars
14
Brem, Alexander
13
Conduit, Jodie
13
De Jong, Jeroen P. J.
13
Ihl, Christoph
13
Schreier, Martin
13
Fließ, Sabine
12
Leimeister, Jan Marco
12
Oliveira, Pedro
12
Cova, Bernard
11
Hajli, Nick
11
Hyysalo, Sampsa
11
Kleinaltenkamp, Michael
11
Lettl, Christopher
11
Möslein, Kathrin
11
Raasch, Christina
11
Rahman, Zillur
11
Ramaswamy, Venkatram
11
Schweisfurth, Tim
11
Bilgram, Volker
10
Bretschneider, Ulrich
10
Hadwich, Karsten
10
Jaakkola, Elina
10
Nambisan, Satish
10
Hienerth, Christoph
9
Kristensson, Per
9
Kumar, V.
9
Lüthje, Christian
9
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IGI Global
7
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1
Books on Demand GmbH <Norderstedt>
1
Campus Verlag
1
Center of Market Oriented Product and Production Management
1
Daimler und Benz Stiftung
1
Deutschland / Bundesministerium für Bildung und Forschung
1
Dr. Rainer Hampp <Firma>
1
Evangelische Akademie Loccum
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
Fachhochschule für Technik und Wirtschaft Berlin
1
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
1
Freie Universität Berlin
1
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1
Großbritannien / Department for Business, Energy & Industrial Strategy
1
Handelshochschule Leipzig
1
ICServ <5., 2017, Wien>
1
Innovation Symposium <2, 2009, New York, NY>
1
Innovationsforum <Daimler und Benz Stiftung> <10., 2014, Berlin>
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Conference on Services Management <North Cyprus)>
1
International Society for Professional Innovation Management
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International Telecommunications Society
1
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1
John Wiley and Sons <Hoboken, NJ>
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Josef Eul Verlag GmbH
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National Bureau of Economic Research
1
Panepistēmio Kypru / Department of Economics
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Product Development & Management Association
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1
Swisscom
1
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1
Technische Universität Darmstadt
1
Technische Universität Dortmund / Juniorprofessur für Dienstleistungsmanagement
1
Technische Universität Dresden
1
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Journal of business research : JBR
155
Industrial marketing management : the international journal for industrial and high-tech firms
75
Journal of retailing and consumer services
73
Journal of service management
49
SpringerLink / Bücher
47
International journal of innovation management
45
The journal of product innovation management : an international publication of the Product Development & Management Association
45
The journal of services marketing
44
The journal of business & industrial marketing
43
Technological forecasting & social change : an international journal
38
International journal of hospitality management
36
Research policy : policy, management and economic studies of science, technology and innovation
35
Journal of strategic marketing
32
The service industries journal
31
Journal of marketing management : MM
29
Service business
25
Marketing theory
24
Journal of service research : JSR
23
Public management review
23
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
22
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
22
International journal of technology marketing : IJTMkt
22
Kundenintegration : Forum Dienstleistungsmanagement
22
International journal of technology management : IJTM
21
Journal of marketing
21
The journal of brand management : an international journal
21
Tourism management : research, policies, practice
21
Journal of service theory and practice : JSTP
20
Marketing intelligence & planning
20
International journal of contemporary hospitality management
19
Journal of the Academy of Marketing Science
18
European management journal
17
Journal of service research
17
The journal of product & brand management
17
Creativity and innovation management
16
European journal of marketing
16
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
16
Psychology & marketing
16
Revolutionizing innovation : users, communities, and open innovation
16
International journal of product development : IJPD
15
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ECONIS (ZBW)
4,015
Other ZBW resources
8
RePEc
2
BASE
1
EconStor
1
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1
How digitalized interactive platforms create new value for customers by integrating B2B and B2C models? : an empirical study in China
He, Jiaxun
;
Zhang, Shuang
- In:
Journal of business research : JBR
142
(
2022
),
pp. 694-706
Persistent link: https://www.econbiz.de/10013168453
Saved in:
2
Offerings as digitalized interactive platforms : a conceptual framework and implications
Ramaswamy, Venkatram
;
Ozcan, Kerimcan
- In:
Journal of marketing
82
(
2018
)
4
,
pp. 19-31
Persistent link: https://www.econbiz.de/10011880516
Saved in:
3
How emotions impact the interactive value formation process during problematic social media
interactions
Frau, Moreno
;
Cabiddu, Francesca
;
Frigau, Luca
; …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
5
,
pp. 773-793
Persistent link: https://www.econbiz.de/10014428171
Saved in:
4
Collaborative orientation to advance value co-creation in buyer-seller relationships
Gupta, Samir
;
Polonsky, Michael J.
;
Lazaravic, Violet
- In:
Journal of strategic marketing
27
(
2019
)
3
,
pp. 191-209
Persistent link: https://www.econbiz.de/10012202453
Saved in:
5
Virtual
interactions
and sports viewing on social live streaming platforms : the role of co-creation experiences, platform involvement, and follow status
Qian, Tyreal Yizhou
;
Seifried, Chad
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014302574
Saved in:
6
Still watching other people's programmes? : the case of current TV
Theodoulou, Theodoulos
;
Papagiannidis, Savvas
- In:
International journal of e-business research : an …
5
(
2009
)
4
,
pp. 55-67
Persistent link: https://www.econbiz.de/10003891598
Saved in:
7
Still watching other people's programmes? : the case of current TV
Theodoulou, Theodoulos
;
Papagiannidis, Savvas
- In:
E-business applications for product development and …
,
(pp. 378-390)
.
2011
Persistent link: https://www.econbiz.de/10008938110
Saved in:
8
Fostering customer ideation in crowdsourcing community : the role of peer-to-peer and peer-to-firm
interactions
Chan, Kimmy Wa
;
Li, Stella Yiyan
;
Zhu, John Jianjun
- In:
Journal of interactive marketing : a quarterly …
31
(
2015
),
pp. 42-62
Persistent link: https://www.econbiz.de/10011373130
Saved in:
9
User producer interaction in context
Nahuis, Roel
;
Moors, Ellen H. M.
;
Smits, Ruud
- In:
Technological forecasting & social change : an …
79
(
2012
)
6
,
pp. 1121-1134
Persistent link: https://www.econbiz.de/10009617911
Saved in:
10
Customer experience modeling : from customer experience to service design
Teixeira, Jorge Grenha
;
Patrício, Lia
;
Nunes, Nuno Jardim
- In:
Journal of service management
23
(
2012
)
3
,
pp. 362-376
Persistent link: https://www.econbiz.de/10009619158
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