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Effects of perceived sacrifice, quality, value, and satisfaction on behavioral intentions in the service environment
Shukla, Paurav - In: Services marketing quarterly 31 (2010) 4, pp. 466-484
Persistent link: https://www.econbiz.de/10008729056
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Customer commitment to luxury brands : antecedents and consequences
Shukla, Paurav; Banerjee, Madhumita; Singh, Jaywant - In: Journal of business research : JBR 69 (2016) 1, pp. 323-331
Persistent link: https://www.econbiz.de/10011417731
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Effects of consumer psychographics and store characteristics in influencing shopping value and store switching
Shukla, Paurav; Babin, Barry J. - In: Journal of consumer behaviour : an international … 12 (2013) 3, pp. 194-203
Persistent link: https://www.econbiz.de/10009766225
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Linking sources of consumer confusion to decision satisfaction : the role of choice goals
Wang, Qing; Shukla, Paurav - In: Psychology & marketing 30 (2013) 4, pp. 295-304
Persistent link: https://www.econbiz.de/10009737750