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~subject:"Customer satisfaction"
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Customer satisfaction
Lieferantenmanagement
17,336
Supplier relationship management
17,289
Markenführung
17,009
Brand management
16,987
Markenimage
10,855
Brand image
10,640
Konsumentenverhalten
9,620
Consumer behaviour
9,617
Markenartikel
5,580
Brand
5,573
Lieferkette
5,253
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5,253
Beziehungsmarketing
4,959
Relationship marketing
4,951
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3,011
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1,979
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1,952
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1,862
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1,826
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1,734
United States
1,714
Unternehmensnetzwerk
1,633
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1,631
Business-to-business marketing
1,624
B-to-B-Marketing
1,621
Electronic Commerce
1,505
E-commerce
1,460
Werbewirkung
1,451
Advertising effects
1,438
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Svensson, Göran
22
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11
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10
Mysen, Tore
8
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7
Khan, Imran
7
Loureiro, Sandra Maria Correia
7
Naumann, Earl
7
Paulssen, Marcel
7
Balaji, M. S.
6
Rather, Raouf Ahmad
6
Roberts-Lombard, Mornay
6
Stock-Homburg, Ruth
6
Usman, Osly
6
Wong, IpKin Anthony
6
Ahn, Jiseon
5
Casidy, Riza
5
Chahal, Hardeep
5
Doorn, Jenny van
5
Evanschitzky, Heiner
5
Fatma, Mobin
5
Huber, Frank
5
Hyun, Sunghyup Sean
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Khan, M. Sajid
5
Mpinganjira, Mercy
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Park, Jungkun
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Anisimova, Tatiana
4
Bilgihan, Anil
4
Civelek, Mustafa Emre
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Høgevold, Nils
4
Høgevold, Nils M.
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Nomos Verlagsgesellschaft
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Journal of business research : JBR
51
Journal of retailing and consumer services
47
Industrial marketing management : the international journal for industrial and high-tech firms
44
The journal of business & industrial marketing
30
International journal of hospitality management
29
The journal of brand management : an international journal
24
Journal of travel and tourism marketing
21
Journal of hospitality marketing & management
16
The journal of product & brand management
16
Asia Pacific journal of marketing and logistics
15
Journal of strategic marketing
14
Journal of business-to-business marketing
13
The journal of services marketing
13
Cogent business & management
12
The service industries journal
12
International journal of contemporary hospitality management
11
Services marketing quarterly
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
10
Journal of the Academy of Marketing Science
10
Service business
10
European journal of marketing : EJM
9
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
Global business review
8
International journal of internet marketing and advertising : IJIMA
8
Journal of Islamic marketing
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Journal of vacation marketing
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Psychology & marketing
8
SpringerLink / Bücher
8
Tourism management : research, policies, practice
8
International journal of business excellence
7
International journal of procurement management
7
Journal of destination marketing & management
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of marketing management : MM
7
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
7
The international journal of bank marketing : IJBM
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Journal of marketing analytics : JMA
6
Journal of purchasing and supply management
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Journal of retailing
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ECONIS (ZBW)
1,339
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1
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1
Driving in-role and extra-role brand performance among retail frontline salespeople : antecedents and the moderating role of customer orientation
Hughes, Douglas E.
;
Richards, Keith A.
;
Calantone, Roger J.
- In:
Journal of retailing
95
(
2019
)
2
,
pp. 130-143
Persistent link: https://www.econbiz.de/10012102968
Saved in:
2
Rational and emotional factors of customer satisfaction and brand loyalty in a business-to-business setting
Elsäßer, Marc
;
Wirtz, Bernd W.
- In:
The journal of business & industrial marketing
32
(
2017
)
1
,
pp. 139-153
Persistent link: https://www.econbiz.de/10011609381
Saved in:
3
The effects of goods-related and service-related B2B brand images on customer loyalty
Cassia, Fabio
;
Cobelli, Nicola
;
Ugolini, Marta
- In:
The journal of business & industrial marketing
32
(
2017
)
5
,
pp. 722-732
Persistent link: https://www.econbiz.de/10011694208
Saved in:
4
Brand equity, satisfaction, and switching costs : an examination of effects in the business-to-business setting
Biedenbach, Galina
;
Bengtsson, Maria
;
Marell, Agneta
- In:
Marketing intelligence & planning
33
(
2015
)
2
,
pp. 164-178
Persistent link: https://www.econbiz.de/10011326052
Saved in:
5
Antecedents and consequences of the quality of e-customer-to-customer interactions in B2B communities
Bruhn, Manfred
;
Schnebelen, Stefanie
;
Schäfer, Daniela B.
- In:
Industrial marketing management : the international …
43
(
2014
)
1
,
pp. 164-176
Persistent link: https://www.econbiz.de/10010359357
Saved in:
6
Consumer response to retailer-supplier brand exclusivity arrangements
Lang, Mark
;
Hunt, James M.
- In:
Journal of food products marketing
20
(
2014
)
2
,
pp. 115-131
Persistent link: https://www.econbiz.de/10010345583
Saved in:
7
Analyzing the customer brand engagement model from the perspective of sellers and buyers in the B2B context
Susanti, Vonny
;
Samudro, Andreas
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 299-317
Persistent link: https://www.econbiz.de/10014473046
Saved in:
8
The influence of a retail store manager in developing frontline employee brand relationship, service performance and customer loyalty
Jung, Jin Ho
;
Yoo, Jay Jaewon
;
Arnold, Todd J.
- In:
Journal of business research : JBR
122
(
2021
),
pp. 362-372
Persistent link: https://www.econbiz.de/10012420421
Saved in:
9
Validating a multidimensional perspective of relationship marketing on brand attachment, customer loyalty and purchase intentions : a serial mediation model
Ahmad, Bilal
;
Akbar, Muhammad Imad Ud Din
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 669-692
Persistent link: https://www.econbiz.de/10014304946
Saved in:
10
The moderating role of technology anxiety on brand service quality, brand image and their relation to brand loyalty
Syahida Abd Aziz
;
Muhammad Shahar Jusoh
;
Amlus, …
- In:
International journal of internet marketing and …
12
(
2018
)
3
,
pp. 270-289
Persistent link: https://www.econbiz.de/10011918364
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