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Digital banking and customer satisfaction : the Nigerian perspective
Mordi, Oluchukwu Jones; Oriade, Ade; Wang, Yong; … - In: Transforming relationship marketing : strategies and …, (pp. 52-67). 2021
Persistent link: https://www.econbiz.de/10012318900
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Market orientation, distributor relationship, and return on assets : optimizing distribution performance for industrial firms
Guo, Chiquan; Wang, Yong Jian - In: Asia Pacific journal of marketing and logistics 28 (2016) 1, pp. 107-123
Persistent link: https://www.econbiz.de/10011529305
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Distributor orientation and channel profitability for manufacturing-centered SMEs : moderating role of competitive intensity and coordinative intensity
Guo, Chiquan; Wang, Yong Jian; Zhu, Ying - In: Journal of research in marketing and entrepreneurship : JRME 18 (2016) 2, pp. 197-210
Persistent link: https://www.econbiz.de/10011643911
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How manufacturer market orientation influences B2B customer satisfaction and retention : empirical investigation of the three market orientation components
Guo, Chiquan; Wang, Yong Jian - In: The journal of business & industrial marketing 30 (2015) 2, pp. 182-193
Persistent link: https://www.econbiz.de/10010532053
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Implementing interfunctionally-coordinated market orientation in industrial SMEs : lessons learned in commodity markets
Wang, Yong Jian; LaPlaca, Peter J.; Guo, Chiquan; Hao, … - In: Journal of managerial issues : JMI 29 (2017) 4, pp. 428-449
Persistent link: https://www.econbiz.de/10011771215
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Web aesthetics effects on perceived online service quality and satisfaction in an e-tail environment : the moderating role of purchase task
Wang, Yong Jian; Hernandez, Monica D.; Minor, Michael - In: Journal of business research : JBR 63 (2010) 9/10, pp. 935-942
Persistent link: https://www.econbiz.de/10008652178
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Aesthetics and the online shopping environment : understanding consumer responses
Wang, Yong Jian; Minor, Michael; Wei, Jie - In: Journal of retailing 87 (2011) 1, pp. 46-58
Persistent link: https://www.econbiz.de/10009011978
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How to calibrate conventional market-oriented organizational culture in 21st century production-centred firms? : a customer relationship perspective
Guo, Chiquan; Wang, Yong Jian; Metcalf, Ashley - In: International journal of production economics 156 (2014), pp. 235-245
Persistent link: https://www.econbiz.de/10010410217
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Invested loyalty : the impact of ubiquitous technology on the current loyalty paradigm and the potential revolution
Hong, Soonkwan; Wang, Yong Jian - In: Journal of strategic marketing 19 (2011) 2, pp. 187-204
Persistent link: https://www.econbiz.de/10009154929