//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Customer satisfaction"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Quasi-franchising : a new mode...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Customer satisfaction
Brand management
17,664
Markenführung
17,250
Consumer behaviour
7,570
Konsumentenverhalten
7,523
Markenimage
7,194
Brand image
7,103
Markenartikel
5,320
Brand
5,318
Franchising
3,027
Relationship marketing
2,645
Beziehungsmarketing
2,637
Markenpolitik
2,198
Social Web
1,816
Social web
1,813
Online-Marketing
1,632
Internet marketing
1,607
Marketingmanagement
1,438
Marketing management
1,433
Deutschland
1,432
Germany
1,343
Werbewirkung
1,158
Advertising effects
1,147
Theorie
1,048
Theory
1,043
Marketing
935
USA
910
Luxury goods
882
Luxusgüter
880
United States
864
Einzelhandel
787
Werbung
771
Retail trade
767
Advertising
759
Brand loyalty
675
Corporate reputation
674
Firmenimage
674
Kundenzufriedenheit
665
International marketing
655
Internationales Marketing
654
more ...
less ...
Online availability
All
Undetermined
391
Free
102
Type of publication
All
Article
609
Book / Working Paper
66
Type of publication (narrower categories)
All
Article in journal
581
Aufsatz in Zeitschrift
581
Aufsatz im Buch
20
Book section
20
Hochschulschrift
8
Thesis
6
research-article
6
Conference paper
3
Konferenzbeitrag
3
Collection of articles of several authors
2
Ratgeber
2
Sammelwerk
2
non-article
2
Arbeitspapier
1
Case study
1
Fallstudie
1
Graue Literatur
1
Guidebook
1
Konferenzschrift
1
Non-commercial literature
1
Reprint
1
Working Paper
1
review-article
1
more ...
less ...
Language
All
English
656
German
19
Author
All
Han, Heesup
8
Khan, Imran
7
Loureiro, Sandra Maria Correia
6
Rather, Raouf Ahmad
6
Fatma, Mobin
5
Kim, Jinkyung Jenny
5
So, Kevin Kam Fung
5
Ahn, Jiseon
4
Anisimova, Tatiana
4
Casidy, Riza
4
Chua, Bee-Lia
4
Dwivedi, Abhishek
4
Haverila, Kai
4
Hwang, Jinsoo
4
Japutra, Arnold
4
Johnson, Lester W.
4
Leckie, Civilai
4
McLaughlin, Caitlin
4
Rahman, Zillur
4
Shamim, Amjad
4
Susanti, Vonny
4
Wong, IpKin Anthony
4
Bang, Nguyen
3
Büttner, Miriam
3
Chahal, Hardeep
3
Fazal-e-Hasan, Syed
3
Gil Saura, Irene
3
Hong, EunPyo
3
Huber, Frank
3
Hyun, Sunghyup Sean
3
Kim, Heather Markham
3
King, Ceridwyn
3
Ko, Eunju
3
Lee, Seonjeong
3
Melewar, T. C.
3
Molinillo, Sebastian
3
Ngo, Liem Viet
3
O'Cass, Aron
3
Park, Jungkun
3
Prentice, Catherine
3
more ...
less ...
Institution
All
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Information Resources Management Association
1
Springer Fachmedien Wiesbaden
1
Published in...
All
Journal of retailing and consumer services
35
Journal of business research : JBR
27
International journal of hospitality management
25
The journal of brand management : an international journal
22
The journal of product & brand management
15
Journal of hospitality marketing & management
13
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Journal of strategic marketing
9
Journal of travel and tourism marketing
9
Services marketing quarterly
9
Asia Pacific journal of marketing and logistics
8
International journal of contemporary hospitality management
8
Psychology & marketing
8
Journal of Islamic marketing
7
Cogent business & management
6
International journal of internet marketing and advertising : IJIMA
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
The journal of services marketing
6
European journal of marketing : EJM
5
Global business review
5
Inventi impact: retailing & consumer services
5
Journal of marketing analytics : JMA
5
Journal of the Academy of Marketing Science
5
Journal of vacation marketing
5
Nepalese journal of economics : a publication of Uniglobe College
5
Pakistan journal of commerce and social sciences
5
Journal of hospitality and tourism insights
4
Journal of marketing for higher education
4
Journal of marketing management : MM
4
Journal of promotion management : innovations in planning and applied research
4
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
4
Journal of retailing
4
Marketing intelligence & planning
4
SpringerLink / Bücher
4
The IUP journal of brand management : IJBRM
4
The international journal of bank marketing : IJBM
4
Business analyst : a refereed journal of Shri Ram College of Commerce
3
Corporate reputation review
3
European journal of marketing
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
more ...
less ...
Source
All
ECONIS (ZBW)
665
Other ZBW resources
9
BASE
1
Showing
1
-
10
of
675
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
National versus local brands : examining the influences of credence and experience services on customer perceptions of quality in a franchise context
Joen, Hyo-jin Jean
;
Dant, Rajiv P.
;
Gleiberman, Aaron M.
- In:
European journal of marketing : EJM
48
(
2014
)
7/8
,
pp. 1511-1535
Persistent link: https://www.econbiz.de/10010415544
Saved in:
2
Role of brand heritage in local and franchise restaurant service
Ahn, Jiseon
- In:
Total quality management & business excellence
34
(
2023
)
13/14
,
pp. 1882-1895
Persistent link: https://www.econbiz.de/10014369732
Saved in:
3
The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
; …
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
Saved in:
4
The moderating role of technology anxiety on brand service quality, brand image and their relation to brand loyalty
Syahida Abd Aziz
;
Muhammad Shahar Jusoh
;
Amlus, …
- In:
International journal of internet marketing and …
12
(
2018
)
3
,
pp. 270-289
Persistent link: https://www.econbiz.de/10011918364
Saved in:
5
Brand marketing : building winning brand strategies that deliver value and customer satisfaction
Weilbacher, William M.
-
1993
Persistent link: https://www.econbiz.de/10000324542
Saved in:
6
Phänomen Luxusmarke : identitätsstiftende Effekte und Determinanten der Markenloyalität
Büttner, Miriam
(
contributor
)
-
2008
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003636982
Saved in:
7
Industrial source loyalty
Wind, Yoram
-
2008
Persistent link: https://www.econbiz.de/10003727052
Saved in:
8
Research on evaluation of enterprise's brand competitiveness based on improved grey relational analysis
Yang, Limao
;
Tian, Ding
;
Tang, Xuan
- In:
International journal of electronic customer …
2
(
2008
)
1
,
pp. 34-49
Persistent link: https://www.econbiz.de/10003772115
Saved in:
9
Markenwirkungen in der Automobilzulieferindustrie : ein interkultureller Vergleich unter Berücksichtigung alternativer Marketingorientierungen
Douven, Salima S.
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003772597
Saved in:
10
Phänomen Luxusmarke : identitätsstiftende Effekte und Determinanten der Markenloyalität
Büttner, Miriam
;
Huber, Frank
;
Regier, Stefanie
; …
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003354640
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->