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A Magazine Taxonomy Based on C...
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Data protection
Consumer behaviour
21
Konsumentenverhalten
21
Datenschutz
15
Social Web
12
Social web
12
Internet marketing
11
Online-Marketing
11
USA
8
United States
8
Internet
6
Marketing management
6
Marketingmanagement
6
Social media
6
Beziehungsmarketing
5
Facebook
5
Personality psychology
5
Persönlichkeitspsychologie
5
Relationship marketing
5
Advertising
4
Brand management
4
Markenführung
4
Privacy
4
Brand
3
Consumer protection
3
Customer experience
3
Data security
3
Datensicherheit
3
Decision
3
Entscheidung
3
Markenartikel
3
Marketing communications
3
Product design
3
Produktgestaltung
3
Twitter
3
Advertising effects
2
Age group
2
Aging population
2
Alternde Bevölkerung
2
Altersgruppe
2
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6
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14
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13
Aufsatz in Zeitschrift
13
Aufsatz im Buch
1
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1
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English
15
Author
All
Milne, George R.
15
Markos, Ereni
3
Peltier, James
3
Bahl, Shalini
2
Labrecque, Lauren I.
2
Phelps, Joseph E.
2
Swani, Kunal
2
Walker, Kristen L.
2
Weinberg, Bruce D.
2
Andonova, Yana G.
1
Barrett, Jennifer T.
1
Boza, María-Eugenia
1
Brown, Brian P.
1
Gabisch, Jason A.
1
Gabisch, Jason Aaron
1
Hajjat, Fatima M.
1
Rohm, Andrew
1
Slepchuk, Alec N.
1
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Business horizons
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business research : JBR
1
Journal of marketing education : JME
1
Journal of public policy & marketing
1
Online consumer behavior : theory and research in social media, advertising, and e-tail
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
The journal of consumer marketing
1
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ECONIS (ZBW)
15
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1
Toward a framework for assessing covert marketing practices
Milne, George R.
;
Bahl, Shalini
;
Rohm, Andrew
- In:
Journal of public policy & marketing : JPP & M ; an …
27
(
2008
)
1
,
pp. 57-62
Persistent link: https://www.econbiz.de/10003717432
Saved in:
2
Information privacy research : framework for integrating multiple publics, information channels, and responses
Peltier, James
;
Milne, George R.
;
Phelps, Joseph E.
- In:
Journal of interactive marketing : a quarterly …
23
(
2009
)
2
,
pp. 191-205
Persistent link: https://www.econbiz.de/10003847138
Saved in:
3
Are there differences between consumers' and marketers' privacy expectations? : a segment- and technology-level analysis
Milne, George R.
;
Bahl, Shalini
- In:
Journal of public policy & marketing : JPP & M ; an …
29
(
2010
)
1
,
pp. 138-149
Persistent link: https://www.econbiz.de/10003979344
Saved in:
4
Teaching information privacy in marketing courses : key educational issues for principles of marketing and elective marketing courses
Peltier, James
;
Milne, George R.
;
Phelps, Joseph E.
; …
- In:
Journal of marketing education : JME
32
(
2010
)
2
,
pp. 224-246
Persistent link: https://www.econbiz.de/10003997716
Saved in:
5
Internet of Things : convenience vs. privacy and secrecy
Weinberg, Bruce D.
;
Milne, George R.
;
Andonova, Yana G.
; …
- In:
Business horizons
58
(
2015
)
6
,
pp. 615-624
Persistent link: https://www.econbiz.de/10011392834
Saved in:
6
Self-disclosure on the web : rewards, safety cues, and the moderating role of regulatory focus
Gabisch, Jason A.
;
Milne, George R.
- In:
Journal of research in interactive marketing : …
7
(
2013
)
2
,
pp. 140-158
Persistent link: https://www.econbiz.de/10009764257
Saved in:
7
The impact of compensation on information ownership and privacy control
Gabisch, Jason Aaron
;
Milne, George R.
- In:
The journal of consumer marketing
31
(
2014
)
1
,
pp. 13-26
Persistent link: https://www.econbiz.de/10010254015
Saved in:
8
Web 2.0 and consumers' digital footprint : managing privacy and disclosure choices in social media
Markos, Ereni
;
Labrecque, Lauren I.
;
Milne, George R.
- In:
Online consumer behavior : theory and research in …
,
(pp. 157-182)
.
2012
Persistent link: https://www.econbiz.de/10009567795
Saved in:
9
A business perspective on database marketing and consumer privacy practices
Milne, George R.
;
Boza, María-Eugenia
-
1998
Persistent link: https://www.econbiz.de/10000994121
Saved in:
10
Overcoming privacy concerns in consumers' use of health information technologies : a justice framework
Slepchuk, Alec N.
;
Milne, George R.
;
Swani, Kunal
- In:
Journal of business research : JBR
141
(
2022
),
pp. 782-793
Persistent link: https://www.econbiz.de/10013168019
Saved in:
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