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~subject:"Designation of origin"
~type:"article"
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Designation of origin
Markenimage
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Country of origin effect : looking back and moving forward
4
Co-creation and well-being in tourism
2
Marketing and management sciences : proceedings of the International Conference on ICMMS 2008
2
The Routledge companion to business in Africa
2
Trademarks, brands, and competitiveness
2
Advanced issues in the economics of emerging markets
1
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Behavioral finance
1
Brand management in emerging markets : theories and practice
1
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
1
Branded lives : the production and consumption of meaning at work
1
Business, finance and economics of China
1
Does marketing need reform? : fresh perspectives on the future
1
Entrepreneurship in international marketing
1
Evolution of destination planning and strategy : the rise of tourism in Croatia
1
Facilities management and corporate real estate management as value drivers : how to manage and measure adding value
1
Fashion branding and communication : core strategies of European luxury brands
1
Going global: implementing international business operations
1
International marketing ; Vol. 2
1
International marketing and trade of quality food products
1
International marketing in rapidly changing environments
1
Land- und Ernährungswirtschaft in einer erweiterten EU : vom 06. bis 08. Oktober 1997 in Freising-Weihenstephan
1
Marktkommunikation in Theorie und Praxis : inter- und intrakulturelle Dimensionen in der heutigen Wirtschaft
1
New frontiers in hospitality and tourism management in Africa
1
Perspectives in marketing, innovation and strategy
1
Qualitative consumer research
1
Remodelling Businesses for Sustainable Development : 2nd International Conference on Modern Trends in Business, Hospitality, and Tourism, Cluj-Napoca, Romania, 2022
1
Research handbook of marketing in emerging economies
1
Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
1
Savings banks : a dynamic strategy based on a strong identity ; 8th European Symposium on Savings Banks History, 13-14 May, 2004
1
The Oxford handbook of identities in organizations
1
The globalisation of Chinese business : implications for multinational investors
1
The wine value chain in China : consumers, marketing and the wider world
1
University-Business Cooperation Tallinn 2011 : [University-Business Forum held on 22nd of February 2011 in Tallinn]
1
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The reformulation of Renault's identity since 1975
Fridenson, Patrick
- In:
Savings banks : a dynamic strategy based on a strong …
,
(pp. 32-42)
.
2006
Persistent link: https://www.econbiz.de/10003337855
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2
Effectiveness of appellations of origin on international wine market
Malorgio, Giulio
;
Camanzi, Luca
;
Grazia, Cristina
- In:
International marketing and trade of quality food products
,
(pp. 43-59)
.
2009
Persistent link: https://www.econbiz.de/10003835777
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3
The image of marketing
Sheth, Jagdish N.
;
Sisodia, Rajendra
;
Barbulescu, Adina
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 26-36)
.
2006
Persistent link: https://www.econbiz.de/10003429912
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4
Cobranding product and nation : Danish modern furniture and Denmark in the United States, 1940 - 1970
Hansen, Per H.
- In:
Trademarks, brands, and competitiveness
,
(pp. 77-101)
.
2010
Persistent link: https://www.econbiz.de/10003972902
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5
Brand origin : theoretical framework and empirical evidence
Chlivickas, Eugenujus
;
Smaliukiene, Rasa
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 473-475)
.
2010
Persistent link: https://www.econbiz.de/10003951062
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6
Is there a connection between brands and their countries of origin?
Tomaras, Petros
;
Tsalikis, John
;
Seaton, Bruce
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 537-541)
.
2010
Persistent link: https://www.econbiz.de/10003951181
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Country image and product image of Chinese products : an empirical study of Japanese young consumers' perceptions
Li, Dongjin
;
An, Shenghui
;
Wang, Cheng Lu
- In:
Business, finance and economics of China
,
(pp. 167-173)
.
2010
Persistent link: https://www.econbiz.de/10009155592
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8
Cobranding product and nation : Danish modern furniture and Denmark in the United States, 1940 - 1970
Hansen, Per H.
- In:
Trademarks, brands, and competitiveness
,
(pp. 77-101)
.
2013
Persistent link: https://www.econbiz.de/10009758750
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9
Wave of home culture and MNC performance : the Korean wave (Hallyu)
Kim, Daekwan
;
Cho, Seoung-do
;
Jung, Gang Ok
- In:
International marketing in rapidly changing environments
,
(pp. 193-216)
.
2013
Persistent link: https://www.econbiz.de/10010204720
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10
Image
Voordt, Dorotheus Johannes van der
- In:
Facilities management and corporate real estate …
,
(pp. 86-103)
.
2017
Persistent link: https://www.econbiz.de/10011541540
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