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~subject:"Designation of origin"
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Brand-extended self-construal
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Designation of origin
Brand management
17,729
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17,316
Brand image
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10,270
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1,086
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1,047
Advertising
1,034
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1,009
Firmenimage
1,007
Customer satisfaction
976
Kundenzufriedenheit
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Tourismusmarketing
920
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Diamantopoulos, Adamantios
14
Papadopoulos, Nicolas G.
9
Bruwer, Johan
7
Giraldi, Janaina de Moura Engracia
7
Magnusson, Peter
7
Phau, Ian
7
Pike, Steven
7
Westjohn, Stanford A.
7
Balabanis, George
6
Chen, Chun-Chu
6
Grudecka, Anna
6
Klein, Kristina
6
Melewar, T. C.
6
Stylidis, Dimitrios
6
Aichner, Thomas
5
Cai, Liping A.
5
De Nisco, Alessandro
5
Higgins, David M.
5
Merunka, Dwight
5
Samiee, Saeed
5
Völckner, Franziska
5
Wang, Cheng Lu
5
Zdravkovic, Srdan
5
Aiello, Gaetano
4
Alvarez, Maria D.
4
Andéhn, Mikael
4
Bruno, Pascal
4
Campo, Sara
4
Cheah, Isaac
4
Coletti, Paolo
4
Guzman, Francisco
4
Hahm, Jeeyeon
4
Hamzaoui-Essoussi, Leila
4
Heslop, Louise A.
4
Jaffe, Eugene D.
4
Jin, Byoungho
4
Josiassen, Alexander
4
Lee, Richard
4
Lee, Sangwon
4
Lehto, Xinran Y.
4
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Edward Elgar Publishing
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Forschungskolloquium anlässlich des 65. Geburtstages von Professor Dr. Manfred Helzer <1997, Berlin>
1
Institut für Handelsmanagement <Münster (Westf)>
1
htp St. Gallen Managementberatung AG
1
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International marketing review
36
Tourism management : research, policies, practice
34
Journal of travel and tourism marketing
33
Journal of business research : JBR
32
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
30
Journal of international consumer marketing
28
Asia Pacific journal of marketing and logistics
21
Journal of global marketing
19
Tourism analysis : an interdisciplinary tourism & hospitality journal
18
Tourism management perspectives : TMP
17
The journal of product & brand management
16
Journal of international marketing
15
Journal of retailing and consumer services
15
The journal of consumer marketing
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
11
Journal of vacation marketing
11
Marketing intelligence & planning
11
The journal of brand management : an international journal
11
International business review : the official journal of the European International Business Academy
10
Journal of vacation marketing : an international journal
9
Journal of destination marketing & management
8
Tourism and hospitality research : THR
8
Journal of destination marketing & management : JDMM
7
Journal of hospitality and tourism insights
7
Tourism review
7
Australasian marketing journal
6
Corporate reputation review : an international journal
6
Journal of Islamic marketing
6
Journal of fashion marketing and management
6
Journal of hospitality marketing & management
6
Journal of promotion management : JPM
6
European journal of marketing : EJM
5
International journal of leisure and tourism marketing : IJLTM
5
International journal of wine business research : IJWBR
5
Journal for global business advancement : JGBA
5
The service industries journal
5
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
4
Business history
4
Country of origin effect : looking back and moving forward
4
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ECONIS (ZBW)
1,044
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1
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1,044
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1
Creativity and passion between global branding and country of origin roots
Aiello, Gaetano
;
Donvito, Raffaele
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
4
,
pp. 357-360
Persistent link: https://www.econbiz.de/10010408098
Saved in:
2
Measuring negative effects of copycat products in emerging consumer markets
Suzuki, Mayu
;
Washida, Yuichi
- In:
Hitotsubashi journal of commerce and management
55
(
2021
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10012659483
Saved in:
3
The affecvtive and cognitive components as factors in country branding
Petkovska Mirčevska, Tatjana
;
Daniloska, Nataša
; …
- In:
Economic development : journal of the Institute of …
15
(
2013
)
1/2
,
pp. 45-57
Persistent link: https://www.econbiz.de/10010191587
Saved in:
4
Brand
image evaluations : the interactive roles of country of manufacture,
brand
concept, and vertical line extension type
Allman, Helena F.
;
Fenik, Anton P.
;
Hewett, Kelly
; …
- In:
Journal of international marketing
24
(
2016
)
2
,
pp. 40-61
Persistent link: https://www.econbiz.de/10011500436
Saved in:
5
Brand
equity for origin-bounded brands
Spielmann, Nathalie
- In:
The journal of brand management : an international journal
21
(
2014
)
3
,
pp. 189-201
Persistent link: https://www.econbiz.de/10010347469
Saved in:
6
The challenge of publishing research about a never-ending subject for marketing scholars : the country of origin
Checchinato, Francesca
;
Disegna, Marta
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
2
,
pp. 160-165
Persistent link: https://www.econbiz.de/10011891430
Saved in:
7
Experiences of brands and national identity
Bulmer, Sandy
;
Buchanan-Oliver, Margo
- In:
Australasian marketing journal
18
(
2010
)
4
,
pp. 199-205
Persistent link: https://www.econbiz.de/10008738320
Saved in:
8
Consumers' preferences for private and national
brand
food products
Wyma, Louise
;
Van der Merwe, Daleen
;
Bosman, Magdalena J. C.
- In:
International journal of consumer studies
36
(
2012
)
4
,
pp. 432-439
Persistent link: https://www.econbiz.de/10009573847
Saved in:
9
Young Malaysians' chocolate
brand
familiarity : the effect of
brand
's country of origin and consumer consumption level
Teo Poh Chuin
;
Osman Mohamad
- In:
Business strategy series
13
(
2012
)
1
,
pp. 13-20
Persistent link: https://www.econbiz.de/10009487340
Saved in:
10
Consumer response to diffusion brands and luxury brands : the role of country of origin and country of manufacture
Arora, Anshu
;
McIntyre, John R.
;
Wu, Jun
;
Arora, Amit
- In:
Journal of international consumer marketing
27
(
2015
)
1
,
pp. 3-26
Persistent link: https://www.econbiz.de/10010513857
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